Posted by Barton Lorimor (@bartonlorimor)
* Have a look…
Just because your opponent is hurling ridiculous charges does not mean you are free to disregard them. You may think it’s absurd to say that you are engaged in a “war on women.” But contempt for the accusation is not enough.
Some strategists argue that the key for Republican candidates is to downplay social issues in favor of economic arguments. I disagree. Pocketbook appeals are great, but the premise — that social issues damage Republican candidates — is shaky at best.
When Pew asked women voters to rank a list of issues in order of importance in September 2012, abortion was named less often than health care, education, jobs, Medicare, the economy, terrorism, taxes, foreign policy and the budget deficit. The only issues that ranked lower for women voters were immigration and energy. A post-election Kaiser poll found that only 7 percent of those who voted for President Barack Obama cited women’s issues as most important to their vote.
* The question: How much will social issues impact this year’s gubernatorial? Explain.