SUBSCRIBE to Capitol Fax      Advertise Here      Mobile Version     Exclusive Subscriber Content     Updated Posts    Contact
CapitolFax.com
To subscribe to Capitol Fax, click here.
*** UPDATED x1 *** Schilling rides a motorcycle in first ad

Thursday, Sep 4, 2014

* I really like the visual quality of Bobby Schilling’s new TV ad

* Script…

Bobby Schilling: “I know these roads—lived here my whole life. I know our people, our places, and our perseverance. I know our struggles—and our successes. This is my home. This is where Christie and I are raising our 10 kids. It’s where I started our family restaurant. I know first-hand how Washington makes it hard for families and workers, and I want to stop it. I’m Bobby Schilling, and I approve this message because I know we’re all on this road together.”

*** UPDATE *** From the Cheri Bustos campaign…

“Bobby Schilling’s first ad is a blatant attempt to hide the ‘Real Bobby Schilling’s’ record of putting the Tea Party first and Illinois middle class families last. In Congress, Schilling voted to protect tax breaks for corporations that ship jobs overseas, to end the Medicare guarantee for seniors and walked out of a public meeting with workers whose jobs were shipped to China. Now he’s making a six figure salary working for one of his campaign contributors helping wealthy Chinese businessmen game the immigration system. If this is what he means by ‘leading by example’ Illinois working families will reject him once again this November.”

- Posted by Rich Miller        


32 Comments
  1. - Formerly Known As... - Thursday, Sep 4, 14 @ 3:27 pm:

    Good visuals, production and concept.

    But the script makes it.


  2. - Oswego Willy - Thursday, Sep 4, 14 @ 3:29 pm:

    Wow.

    Best Ad I’ve seen yet.

    “A”…restaurant quality, great angles, editing, and simple.

    Wow, that’s good.


  3. - Cassiopeia - Thursday, Sep 4, 14 @ 3:31 pm:

    Interesting that there is no mention of party.


  4. - John A Logan - Thursday, Sep 4, 14 @ 3:41 pm:

    Best ad I have seen yet. Well put together.


  5. - Team Sleep - Thursday, Sep 4, 14 @ 3:43 pm:

    Man - that was great! More please. There is a reason I walked precincts in four counties for Bobby in 2010. This ad is a good reminder.


  6. - Almost the Weekend - Thursday, Sep 4, 14 @ 3:46 pm:

    Bustos and Schilling have the best campaign ads this year. The DCCC Bost Ad is the best I’ve seen by an outside group. What is the media buy on this ad? I know Schilling has not been raising a bunch of money, but if he can get money behind this it could move numbers.


  7. - Anonymous - Thursday, Sep 4, 14 @ 3:48 pm:

    Really good spot. Who did it?


  8. - Western Ave. Doug - Thursday, Sep 4, 14 @ 3:54 pm:

    Keeps you watching because you want to find out who is under the helmut. Shows his full face when he approves the message. Better take notes in the on the North Shore.


  9. - 47th Ward - Thursday, Sep 4, 14 @ 3:54 pm:

    Very good ad.

    “We’re all on this road together” sounds communitarian to me. I like it, but if the Ayn Rand crowd hears him talking this way, they might not want him back in Congress.


  10. - B-non - Thursday, Sep 4, 14 @ 3:58 pm:

    10 kids? What is he, a Kennedy?


  11. - goose/gander - Thursday, Sep 4, 14 @ 3:58 pm:

    steve scherer specialty


  12. - Anon - Thursday, Sep 4, 14 @ 4:00 pm:

    The Strategy Group for Media


  13. - A guy... - Thursday, Sep 4, 14 @ 4:11 pm:

    “communitarian” is the word of the day. It makes you pause and think about it.

    Good ad. Riding a motorcycle when you’ve got 10 (count’em) kids seems a little risky. But he’s wearing a helmet and there’s probably more space on those country roads. All in all, nicely done.


  14. - Gooner - Thursday, Sep 4, 14 @ 4:13 pm:

    Good ad. Nice positive message.

    Like many ads, meaningless, but it will connect with voters.

    I also give it an A.


  15. - Anon - Thursday, Sep 4, 14 @ 4:32 pm:

    This ad is great! By far the best I have seen so far. You can tell that Steve Shearer was behind this.


  16. - Galena Pirate - Thursday, Sep 4, 14 @ 4:44 pm:

    His campaign the last two years hadn’t been living up to his 2010 and 2012 campaigns. I thought he lost a lot of his swagger and staff from back then.

    After seeing this ad I think the swag is back for Mr. Schilling!


  17. - Biker buddies needed - Thursday, Sep 4, 14 @ 4:58 pm:

    Cool ad - but coincidentally he is on the road alone throughout the entire commercial.

    Would have been a more effective message if he was actually riding off with other bikers at the end.


  18. - Illinois76 - Thursday, Sep 4, 14 @ 5:05 pm:

    Schilling had big dollar fundraisers with Majority Leader McCarthy in Peoria and Boehner in the Quad Cites. He’s getting the money. And I also love the radio ad against Bustos from an outside group. Without an Obama surge, Bustos is done. Schilling is working hard but a bit below statewide radar. Plus Bustos mortally wounded herself on that broken promise if giving back 10% of her pay. That is personal greed.


  19. - wordslinger - Thursday, Sep 4, 14 @ 5:06 pm:

    I like actual footage in the district and people in the district. How hard is that?

    Why the national phone-it-in consultants don’t understand that authenticity breeds empathy is beyond me.

    “We’re all on this road together.” Dold, Davis, now Schilling — GOP congressional candidates got the warm and fuzzies this cycle.

    I guess the outside groups can drop the napalm and keep the nasty away from the candidate.

    The change in tone starts at the top. Paul Ryan has been doing the national media rounds expressing remorse over his obscene “makers and takers,” and “full stomach, empty soul,” rhetoric.


  20. - 47th Ward - Thursday, Sep 4, 14 @ 5:19 pm:

    ===Paul Ryan has been doing the national media rounds expressing remorse===

    He also stopped listing Ayn Rand as his favorite author. He learned a lot by losing.


  21. - i miss illinois - Thursday, Sep 4, 14 @ 6:05 pm:

    good ad.


  22. - NW Illinois Dem - Thursday, Sep 4, 14 @ 7:01 pm:

    Wordslinger is right on — the national consultants don’t get it.
    They use good video from the district — believable, good video that works. I live in the 17th and highly recommend that candidates who come out with good positive stuff may differentiate and win.


  23. - walker - Thursday, Sep 4, 14 @ 8:56 pm:

    How do Callis, Bustos, and Schilling all get better ads out than any of the statewide candidates? Word has it - local talent.


  24. - VanillaMan - Thursday, Sep 4, 14 @ 11:01 pm:

    First rate ad.
    Outstanding production values.
    Great script.

    Bustos and her crew’s response was uninteresting.
    A+


  25. - Callout - Friday, Sep 5, 14 @ 7:31 am:

    Bustos’ best response is to complain that Bobby is making 6 figures in a non-government job? Bustos makes 6 figures as a Congresswoman. And she’d still make 6 figures if she kept her promise to return 10% of her salary—which she still refuses to make good on. People love that…


  26. - bored now - Friday, Sep 5, 14 @ 8:18 am:

    great ad, but the lack of (other) people is noticeable [roads don’t vote; i don’t know how many motorcyclist will]…


  27. - Freeze up - Friday, Sep 5, 14 @ 8:24 am:

    He’s wearing a jacket from a gun manufacturer in his district, Springfield Armory in Geneseo. Subtle reference that the 2nd Amendment crowd will recognize but the other side probably won’t notice.


  28. - Wumpus - Friday, Sep 5, 14 @ 8:44 am:

    Maybe a motorcycle tour of the district with Bruce Rauner is next, lol.


  29. - *BigFan* - Friday, Sep 5, 14 @ 9:25 am:

    Bobby, I work for Springfield Armory, don’t think your XDM jacket in this ad hasn’t gone unnoticed. =)


  30. - Southpaw - Friday, Sep 5, 14 @ 9:39 am:

    I also noticed the XDM jacket and wondered how many mentions it would get. I like the ad…no name calling, no bickering, just a positive ad to get his name out there and make people take notice.


  31. - Mr C - Tuesday, Sep 9, 14 @ 11:11 pm:

    What make of motorcycle is Bobby riding?


  32. - Anon - Monday, Sep 15, 14 @ 3:36 pm:

    Harley


Sorry, comments for this post are now closed.


* Unions file suit in St. Clair County
* Reader comments closed for the holiday weekend
* AG Madigan files TRO
* In re James Dimas
* Question of the day
* Weirdest. Oppo Dump. Ever.
* Big bucks reported by Zopp, Raja
* LIVE Comptroller Munger press conference coverage
* Yet another clock starts ticking down
* Hey, Cardinal fans...
* Rauner makes cheery visit to Illinois State Museum
* The Tier 2 difference
* *** UPDATED x4 *** Attorney General goes to court
* Credit Unions – Protecting Financial Futures
* GOP legislator wants "temporary, balanced budget"
* Food for thought
* The blame game
* Meanwhile, in the real world...
* When Indiana invaded Illinois
* Yesterday's blog posts

Support CapitolFax.com
Visit our advertisers...

...............

...............

...............

...............

...............

...............


Search This Blog...

Search the 98th General Assembly By Bill Number
(example: HB0001)

Search the 98th General Assembly By Keyword

          
        * LG G Pro 3 to sport a 6-inch QHD display and Qualcomm’s S820 SoC according to a recent leak
        * Yotaphone isn’t leaving Android after all
        * Using the Timer, Alarm, and Stopwatch Apps on Apple Watch
        * YotaPhone drops Android in favor of Jolla Sailfish (UPDATE: no it doesn’t)
        * Sony Xperia Z3+ can now be bought unlocked on Amazon US
        * Telltale’s Minecraft: Story Mode gets detailed, due out on Android in 2015
        * Find out your device’s worth with Swappa Android app

        * Make Creamier Ice Cream with Powdered Skim Milk
        * Browsy Is a Fullscreen, Distraction-Free Browser for iOS
        * Swappa Price Tells You What Your Phone is Worth
        * This Graphic Explains How Champagne, Prosecco, and Cava Differ
        * Create a Perfect Cheese Plate With This Mnemonic Device 
        * The Best Fourth of July Deals: Headphones You Love, KitchenAid, & More
        * 10 Tricks for a Perfect Summer Cookout in Three Minutes

        * Avisail jumps into highlight reels, robs HR
        * White Sox slip past O's for fourth straight win
        * White Sox 3, Orioles 2: Shuck's hit, Garcia's catch save day
        * Rodon closes series, eyes sweep of Orioles
        * White Sox slip past O's for fourth straight win
        * Jenks 'fortunate' to have played in big leagues
        * All-Star experience a fond memory for Abreu

        ...............


        Main Menu
        Home
        Illinois
        YouTube
        Pundit rankings
        Obama
        Subscriber Content
        Durbin
        Burris
        Blagojevich Trial
        Advertising
        Updated Posts
        Polls

        Archives
        July 2015
        June 2015
        May 2015
        April 2015
        March 2015
        February 2015
        January 2015
        December 2014
        November 2014
        October 2014
        September 2014
        August 2014
        July 2014
        June 2014
        May 2014
        April 2014
        March 2014
        February 2014
        January 2014
        December 2013
        November 2013
        October 2013
        September 2013
        August 2013
        July 2013
        June 2013
        May 2013
        April 2013
        March 2013
        February 2013
        January 2013
        December 2012
        November 2012
        October 2012
        September 2012
        August 2012
        July 2012
        June 2012
        May 2012
        April 2012
        March 2012
        February 2012
        January 2012
        December 2011
        November 2011
        October 2011
        September 2011
        August 2011
        July 2011
        June 2011
        May 2011
        April 2011
        March 2011
        February 2011
        January 2011
        December 2010
        November 2010
        October 2010
        September 2010
        August 2010
        July 2010
        June 2010
        May 2010
        April 2010
        March 2010
        February 2010
        January 2010
        December 2009
        November 2009
        October 2009
        September 2009
        August 2009
        July 2009
        June 2009
        May 2009
        April 2009
        March 2009
        February 2009
        January 2009
        December 2008
        November 2008
        October 2008
        September 2008
        August 2008
        July 2008
        June 2008
        May 2008
        April 2008
        March 2008
        February 2008
        January 2008
        December 2007
        November 2007
        October 2007
        September 2007
        August 2007
        July 2007
        June 2007
        May 2007
        April 2007
        March 2007
        February 2007
        January 2007
        December 2006
        November 2006
        October 2006
        September 2006
        August 2006
        July 2006
        June 2006
        May 2006
        April 2006
        March 2006
        February 2006
        January 2006
        December 2005
        April 2005
        March 2005
        February 2005
        January 2005
        December 2004
        November 2004
        October 2004

        Blog*Spot Archives
        November 2005
        October 2005
        September 2005
        August 2005
        July 2005
        June 2005
        May 2005

        Syndication

        RSS Feed 2.0
        Comments RSS 2.0
        WordPress

        Loading


        * Despite budget deadlock, there are ways out - Q.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....
        * Closer Look: Despite budget deadlock, there are.....


        * Closer Look: Despite budget deadlock, there are ways out
        * East St. Louis paid big legal fees to state senator's firm
        * Report: Firm fees from Chicago schools borrowing tops $18M
        * Organizers of Navy Pier July 4th fireworks say arrive early
        * Woman known for trying to sneak on planes arrested again
        * State budget limbo affects services and projects
        * A look at the race to replace ex-Illinois Congressman Schock
        * Race to replace ex-Rep. Schock a classic GOP primary contest
        * 3 employees injured when car hits Urbana restaurant
        * Child hospitalized in Rockford after hit-and-run accident

        * East St. Louis paid big legal fees to state senator's firm
        * Illinois Senate honors victims of Charleston church shootings
        * Bill would allow cameras in Illinois nursing homes
        * State employee lawsuit seeks assurance of full pay despite no budget
        * U of I freezes administration hiring over budget
        * Attorney General Lisa Madigan seeks court ruling on state payments during budget impasse
        * Illinois EPA: State has landfill capacity for 21 more years
        * State lawmakers point fingers over budget impasse; temporary budget in limbo
        * Former Illinois treasurer employees under Dan Rutherford sue over firings
        * Lawmakers point fingers over budget impasse; temporary budget in limbo

        * Toni Preckwinkle's monster
        * Why Caterpillar is letting its geek flag fly
        * How much could Chicago pension payments jack up your property tax bill? Try 30 percent
        * Who's to blame for the summer of governmental meltdown?
        * Can Rauner pit Cullerton against Madigan against Emanuel?


          * Juvenile detained in shooting death of Milwaukee boy over Facebook fight
          * 16 people rescued from burning boat off Oak Street beach
          * Children burned during domestic incident: police
          * Wisconsin man dies in Tinley Park crash
          * Follow our live coverage of the Fourth
          * Mom of teen killed at Hadiya Pendleton Park: 'My baby's gone. My baby's gone.'
          * Woman killed after jumping from moving vehicle on Bishoop Ford
          * 'Serial stowaway' arrested at Midway day after released from jail
          * 4 dead, 10 wounded in Chicago as July 4th weekend begins


          * Coping while black: A season of traumatic news takes a psychological toll
          * Rauner proposal would advance $450M to help Chicago schools
          * For same-sex marriage opponents, the fight is far from over
          * Emails show Emanuel, top officials aware of Clinton's private address
          * After pension payment, Chicago Public Schools to make $200M in cuts
          * CPS, Emanuel warn of deep cuts, layoffs to school district
          * After marriage equality, what's next for the LGBT movement?
          * The night Chicago politicians spent punching each other in the face
          * The legacy of Willie Dixon on his 100th birthday
          * Preckwinkle may reevaluate sales tax plan if Springfield acts on pensions


          * East St. Louis paid big legal fees to state senator's firm
          * Illinois Senate honors victims of Charleston church shootings
          * Kenny Hartman: EPA stifling input on renewable fuel changes
          * Bill would allow cameras in Illinois nursing homes
          * Charles Krauthammer: The worst agreement in U.S. diplomatic history
          * State employee lawsuit seeks assurance of full pay despite no budget
          * Our Opinion: Springfield's toilet paper caper exposes the worst and best in people
          * Esther Cepeda: Adding a woman to $10 bill an empty gesture
          * U of I freezes administration hiring over budget
          * Attorney General Lisa Madigan seeks court ruling on state payments during budget impasse


          * About 1,500 young people expected to attend Kids Muddy Madness fundraiser in Morton
          * Fourth of July Parade 2015
          * Patriotic Flight
          * 2015 Fourth of July Parade
          * Champaign County Freedom Celebration 5K
          * July 6 Bob Asmussen chat
          * Saturday SportsTalk 07-04-15
          * Misconduct trial of BPD officer delayed again
          * Daily Digest 7/4/15
          * UPDATED: Three burned when car hits Lil' Porgy's


          * Orioles finally score still lose to White Sox 3-2
          * Garcia robs Davis in 9th, White Sox hold off Orioles 3-2
          * Cardinals edge Padres 2-1 to stop 4-game slide
          * Bush says he takes Trump's immigration remarks personally
          * Apartment building with staircase death had earlier collapse

          * House lawmakers overcome hurdle on key tra...
          * Rodney Davis talks funding with Bloomingto...
          * The agency that fought Illiana gets a new ...
          * Rep. Dold takes educational cruise down Ch...
          * Lawmakers decry high turnover rate of VA h...
          * CBD Oil, and politics
          * Simon considering state Senate bid
          * Killer Congressman Tom MacArthur trying to...
          * Shutdown? State may not notice
          * Rep. Bob Dold

          * Durbin, Kirk working together on U.S. atto......

          * Thousands Line Route For Arlington Heights......

          * I am Bop.
          * Orlando, Florida. Burned at the stake.
          * Telling stories at the NEA RA.
          * The NEA RA: The vote on institutional racism happened yesterday. The debate happened today.
          * Some Bloke's Chicago Town Pizza Review
          * NRA and Illinois State Rife Association endorse LaHood
          * NRA and Illinois State Rifle Association endorse LaHood
          * John Fitzgerald Lyke, Jr. appointed to Biebel vacancy
          * Thorner: Judicial activism prevails on the cusp of Independence Day
          * Happy 4th of July


          * State, Teamsters Reach Tentative Agreement - Workers at IDOT, DHS, IDES, and CMS in Cook County to Vote on New Contract
          * Governor Rauner Extends Tax Filing and Payment Deadlines for Businesses and Individuals Impacted by Recent Tornado - Deadlines Pushed to December 31, 2015
          * Illinois EPA Releases Annual Report on Landfill Capacity
          * IDNR Urges Public to Leave Fireworks Displays to Those Who Are Licensed and Trained - Fireworks Show Sponsors Reminded to Check Credentials of Fireworks Vendors
          * Governor Receives Initial Criminal Justice Commission Report




              Hosted by MCS SUBSCRIBE to Capitol Fax Advertise Here Mobile Version Contact Rich Miller