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New Pritzker ad quotes Rauner: “Throw me out of office in four years if I don’t deliver results”

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* Press release…

Today, the Pritzker campaign released a new TV ad, “Throw,” ahead of the second gubernatorial debate.

In 2014, Bruce Rauner said, “give me four years, and I’ll say to the voters, ‘throw me out of office in four years if I don’t deliver results.’” After four years of failure, it’s clear Rauner hasn’t delivered results.

“For four years, Bruce Rauner has utterly failed Illinois — creating a two-year budget crisis while over a million Illinoisans lost services and holding up funding for neighborhood public schools while property taxes increased across the state,” said Pritzker campaign communications director Galia Slayen. “One thing Rauner might actually accomplish is his prediction from 2014: not delivering results and getting thrown out of office.”

* The ad…

* Script…

Bruce Rauner: Give me four years, and I’ll say to the voters, ‘throw me out of office in four years if I don’t deliver results.’

Narrator: Say that again.

Bruce Rauner: Throw me out of office in four years if I don’t deliver results.

Narrator: Bruce Rauner, four years of failure is enough.

posted by Rich Miller
Wednesday, Oct 3, 18 @ 2:24 pm

Comments

Boom.

*Mic drop*

Comment by Perrid Wednesday, Oct 3, 18 @ 2:26 pm
It’d be better if they made his lack of results more explicit.

Comment by Arsenal Wednesday, Oct 3, 18 @ 2:27 pm
Rauner’s words coming back to haunt him. Running is easier than governing Governor.

Comment by Anonymous Wednesday, Oct 3, 18 @ 2:28 pm
Here’s how this works for me.

Pritzker’s ad, talking about his mother. That is the best ad of the entire cycle, by miles. Miles and miles. None have touched it.

This ad?

This is second, and with no peer.

This is Restaurant-Quality. This is calling out a failure.

It’s an A.

Comment by Oswego Willy Wednesday, Oct 3, 18 @ 2:29 pm
That’s perfect. I hear what Arsenal is saying, but I feel like this quote reinforces the bombardment of other ads that speak to specifics. The polling already shows folks think he is a failure. This ad nicely feeds into that narrative.

Comment by Montrose Wednesday, Oct 3, 18 @ 2:29 pm
And all Gov. Not In Charge gave the State was a Madigan t-shirt;)

Comment by Anon221 Wednesday, Oct 3, 18 @ 2:30 pm
Powerful ad. A

Comment by Barrington Wednesday, Oct 3, 18 @ 2:31 pm
I look forward to being thrown out of office on November 6th, 2018.

Comment by Bruce Rauner Wednesday, Oct 3, 18 @ 2:33 pm
Does anybody ever think he actually planned doing what has occurred in Illinois since he took office?

Comment by flea Wednesday, Oct 3, 18 @ 2:35 pm
===Does anybody ever think he actually planned doing what has occurred in Illinois since he took office?===

I think he wanted to close one or more state universities.

I think he wanted to starve out some social services.

I think he wanted his union demands, and if they were not met, the two thoughts I have above were features, not bugs… win-win, if you will… destruction guaranteed.

Diana, for her part, got an uber-left, costal, limousine liberal agenda signed over the bought Raunerites that Diana and Bruce held.

Rauner failed, he got “nothing” done. Rauner needs to go.

Comment by Oswego Willy Wednesday, Oct 3, 18 @ 2:39 pm
== I hear what Arsenal is saying==

I fully admit I might just be in a mood. Looking back on my comments today, they’re basically all disagreeing with someone or other.

Comment by Arsenal Wednesday, Oct 3, 18 @ 2:39 pm
I agree with Arsenal and others, that the ad should have examples and that those stats can (and are) shown in other ads.

Very powerful ad. It’s Rauner saying he doesn’t deserve another chance if he fails. It’s Rauner doing skyhook in reverse on himself (h/t OW).

Comment by Grandson of Man Wednesday, Oct 3, 18 @ 2:40 pm
This is a 15 second bite: it’s easy to tack on multiple, 15-second litanies of his failures and make a dozen variations of this spot.

And they should.

Comment by Anonymous Wednesday, Oct 3, 18 @ 2:45 pm
2018 Rauner is lucky that he’s not running against 2014 Rauner.

That 2014 Rauner had strict standards of accountability for the Illinois governor.

Comment by wordslinger Wednesday, Oct 3, 18 @ 2:45 pm
The ad is an A.

I saw it this morning and it made me laugh. Rauner’s own words are enough to ruin him.

Comment by JS Mill Wednesday, Oct 3, 18 @ 2:46 pm
But, but, but . . .

Toilets!

Comment by Hamlet's Ghost Wednesday, Oct 3, 18 @ 2:47 pm
Not much more for JB to do. Making you opponent live up to his rule book.

Comment by Steve Wednesday, Oct 3, 18 @ 2:48 pm
===Not much more for JB to do. Making you opponent live up to his rule book.===

Skyhook, in reverse.

(Tips cap to - GoM -)

Comment by Oswego Willy Wednesday, Oct 3, 18 @ 2:49 pm
The ambiguity of the “results” is what makes it powerful and ironic. Rich often says voters don’t do nuance, but you can take if further and say, “The subconscious knows no negation.” Essentially means that years of Rauner and Co. bad-mouthing IL is ultimately going to come back to haunt them, as voters will associate Rauner with the mess. Point being, this ad is based on fact, but is really appealing to perception (a perception largely reinforced by Rauner messaging). Just so happens the two are near-identical in this case.

Comment by Anton Cermak Wednesday, Oct 3, 18 @ 2:50 pm
===I agree with Arsenal and others, that the ad should have examples and that those stats can (and are) shown in other ads.

Are there a lot of people out there who don’t know that he’s failed? I get the point of spelling it out, but I think that would bury the power of him in his own words. And people can supply their own reasons pretty well at this point.

Comment by Archpundit Wednesday, Oct 3, 18 @ 2:50 pm
Skewered on your own Skyhook

Comment by Hamlet's Ghost Wednesday, Oct 3, 18 @ 2:52 pm
Can’t argue with ad but wonder if JB is willing to make the same promise?

Comment by NeverPoliticallyIncorrect Wednesday, Oct 3, 18 @ 2:55 pm
There you go.. This Ad and the Mom Ad need to be running full speed starting on Halloween.. Grade: A-

Comment by Not Rich Wednesday, Oct 3, 18 @ 2:55 pm
==that years of Rauner and Co. bad-mouthing IL is ultimately going to come back to haunt them==

That I agree with. Rauner’s inability to switch to happy talk around 2016 was odd and damning.

Comment by Arsenal Wednesday, Oct 3, 18 @ 3:06 pm
These are :15’s which they’ll probably run as bookends which means you’ll a) see them twice as often as :30’s and b) you’ll probably see them twice in the same ad block. In 2006 Blagojevich ran all those “What’s She Thinking” spots as :15’s. This will likely really burn in.

Comment by The Captain Wednesday, Oct 3, 18 @ 3:08 pm
=== ==that years of Rauner and Co. bad-mouthing IL is ultimately going to come back to haunt them==

That I agree with. Rauner’s inability to switch to happy talk around 2016 was odd and damning.===

Governors own.

The real crux of Skyhook in reverse working was that Rauner was helping all along. Odd, yet true.

Every time, as we all here wondered aloud… “he knows he’s governor, right?”… Rauner set a table for the reversal.

Governors also own good. It’s like no one told Rauner that too.

Compromises, budgets, policies, agendas… passed things with signatures, good things… Rauner coulda owned lots of good.

But… here he is.

It’s the second best ad, only eclipsed by the single best ad of the entire cycle, Pritzker talking about his mom, and that will most likely not be touched.

Comment by Oswego Willy Wednesday, Oct 3, 18 @ 3:11 pm
This is a solid punch in the mouth. Now, they can follow with specifics like, dead vets, cancer clusters, no budget, a billion dollars wasted because of Illinois not paying bills and specific lies. Down goes Rauner, down goes Rauner.

Comment by Trapped in the 'burbs Wednesday, Oct 3, 18 @ 3:15 pm
Don’t let the toilet seat hit you on the way out.

Comment by City Zen Wednesday, Oct 3, 18 @ 3:31 pm
I love Comptroller Mendoza’s comment on his refusal to put State Employees in their correct steps ““It’s particularly ironic that this Administration has expended hundreds of millions of dollars for Information Technology consultants with the goal of improving administrative functions at the same time he whines that basic payroll costs can’t be calculated because it’s too difficult,”

Comment by Anon Wednesday, Oct 3, 18 @ 3:36 pm
This is a good ad using a real quote from the past in an honest and simple way. Grade A.

Comment by Responsa Wednesday, Oct 3, 18 @ 3:41 pm
I watched “Dark Money” on POV last night. If you don’t think Rauner didn’t know what he was doing, think again. The National Right to Work group’s playbook was uncovered in the research done by what would become the Montana Free Press. It was very enlightening to see the interconnections between Citizen’s United, RTW, FEC, and much more. When John Adams does his flowchart, it looks a lot like several we’ve seen developed around IPI and Friends here in Illinois. You can watch it free online, or check your local PBS station-

http://www.pbs.org/pov/darkmoney/

Comment by Anon221 Wednesday, Oct 3, 18 @ 3:45 pm
This sums it up nicely:

https://youtu.be/DvFleczoOBA

Comment by Anon Wednesday, Oct 3, 18 @ 3:47 pm
Citing a guy who has no credibility in your ad? Who believes anything that guy says?

Comment by Henry Francis Wednesday, Oct 3, 18 @ 3:57 pm
Not only did Rauner fail with Afscme if the steps are implemented with back pay and interest as it looks like may occur. State employees will have and enjoyed several years of insurance at the levels of the old contract and still get the raises.

Comment by New guy Wednesday, Oct 3, 18 @ 4:18 pm
Anton Cermak nailed it.

Let the voters fill in the blanks with their own list of grievances against Rauner.

Bluntly, they cannot all be listed in 15 seconds, or even 15 minutes.

Comment by Thomas Paine Wednesday, Oct 3, 18 @ 4:40 pm
Now that I think about it, four years of failure really is enough.

Comment by Anon0091 Wednesday, Oct 3, 18 @ 4:43 pm
OW I compliment you on your list yet it is incomplete and it was planned for sure.

Comment by flea Wednesday, Oct 3, 18 @ 4:46 pm
===…yet it is incomplete and it was planned for sure.===

The Rauner purposeful destruction is a long list of victims.

I highlight but a few so others, on their own, add to this terrible list.

No worries, - flea -

Comment by Oswego Willy Wednesday, Oct 3, 18 @ 5:06 pm