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New Pritzker ad features Duckworth, White, Mendoza and Durbin vouching for him

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* Third party testimonials by better known figures are important for first-time candidates. And lest you think this is being aired now because of the FBI tapes thing, I asked one of Pritzker’s campaign people last week about a vouching ad and was told off the record that something like this was coming soon. Rate it

* Transcript…

Announcer: Why do so many leaders we trust support JB Pritzker for governor?

Sen. Tammy Duckworth: JB’s the one I trust to fight for women, children and families all across Illinois.

Secretary of State Jesse White: JB’s economic plan will create jobs and opportunity in neighborhoods across our state.

Hardhat-wearing guy: He’s the one we trust to stand up for Illinois workers.

Comptroller Susana Mendoza: JB will beat Bruce Rauner and bring real change to Illinois.

Sen. Dick Durbin: As Democrats, we need to come together. Let’s back the candidate ready to lead Illinois. That’s JB.

posted by Rich Miller
Wednesday, Feb 7, 18 @ 12:30 pm

Comments

  1. Rauner had to go out of state to find anyone to vouch for him. After he gave them money.

    Comment by wordslinger Wednesday, Feb 7, 18 @ 12:36 pm

  2. Good Ad- a solid B+ After the last couple days this endorsement ad will help.

    Comment by Retired Educator Wednesday, Feb 7, 18 @ 12:39 pm

  3. To be honest, the Democratic leaders look like complete sellouts. These were all people who operated with Blago. Basically defending their own corrupt corporate Democratic machine. Their endorsement makes me want to help and vote Biss.

    Comment by RichHatesMe Wednesday, Feb 7, 18 @ 12:42 pm

  4. A good ad targeting the Democratic primary voters who still unengaged and undecided, i.e. the vast majority.

    Establishes Pritzker as the default choice — and that’s not a bad thing for JB.

    – MrJM

    Comment by @misterjayem Wednesday, Feb 7, 18 @ 12:42 pm

  5. Yeah, I’m sure the FBI tapes had nothing to do with the timing. They’ve had this ad in the can for weeks, chose to drop it today along with the Taxwinkle endorsement. Not a great look when you have to hide in your bunker and recruit other politicians try to protect you from your own words.

    Comment by Anon312 Wednesday, Feb 7, 18 @ 12:46 pm

  6. Probably follow the money with the politician, he more than likely gave all big campaign donations.

    Comment by Stand Tall Wednesday, Feb 7, 18 @ 12:47 pm

  7. Maybe Rauner can run a similar ad with Munger, Dunkin, Drury, CEOs lined up to come to Illinois.

    Comment by don the legend Wednesday, Feb 7, 18 @ 12:50 pm

  8. What about Emil? He mad.

    Comment by Anonymous Wednesday, Feb 7, 18 @ 12:50 pm

  9. –CEOs lined up to come to Illinois.–

    He said there were dozens of those (or hundreds). Should be easy.

    Comment by wordslinger Wednesday, Feb 7, 18 @ 12:53 pm

  10. Doesn’t look so great for all these officials now that the main headlines about their candidate are soft racism and Blago.

    Comment by Frankly Wednesday, Feb 7, 18 @ 12:54 pm

  11. -What about Emil. He mad=
    Yes, but Jesse White has every right to be mad at Emil for his inference that Jesse was a “safe black”….”one who isn’t going to say anything”. Jesse too classy to take it to Emil publicly.

    Comment by Anonymous Wednesday, Feb 7, 18 @ 1:00 pm

  12. Good ad, if you have the endorsements, you should use them.

    However, in general, the Madigan-led efforts to try to anoint Pritzker as the nominee has been a horrible decision. It looks like they are trying to force someone down our throat a la Hillary Clinton.

    Open primaries are good for parties, especially those out of power.

    Comment by Grand Avenue Wednesday, Feb 7, 18 @ 1:04 pm

  13. Stand Tall: Your reference to these politicians being bought by JB is outrageous, inflammatory, despicable. They cannot be bought. However, they can be rented. (Not original, I know).

    Comment by Anonymous Wednesday, Feb 7, 18 @ 1:09 pm

  14. Panic mode

    Comment by Rocky Rosi Wednesday, Feb 7, 18 @ 1:13 pm

  15. Announcer: Why do so many leaders we trust support JB Pritzker for governor?

    (insert cash register sound effects)

    Comment by City Zen Wednesday, Feb 7, 18 @ 1:21 pm

  16. ==Hardhat-wearing guy==

    I hope that’s what he has to put down when he applies for SAG membership.

    Comment by Arsenal Wednesday, Feb 7, 18 @ 1:31 pm

  17. Probably a good ad that gets back to his strengths, but I’m not sure it changes the conversation.

    Comment by Arsenal Wednesday, Feb 7, 18 @ 1:32 pm

  18. Real change. I wonder what that means.

    Comment by Blue dog dem Wednesday, Feb 7, 18 @ 1:33 pm

  19. He should stay away from all dem’s (espically low approval rating (Toni)). He’s going to dig a deeper hole w/ the AA community (they’ll remember the O’Bama slight & they’ll remember the suntimes cover today) which only helps Kennedy(?)(Is he still running)).

    Comment by Rutro Wednesday, Feb 7, 18 @ 1:34 pm

  20. –Open primaries are good for parties, especially those out of power.–

    You mean like Illinois has.

    Comment by wordslinger Wednesday, Feb 7, 18 @ 1:41 pm

  21. =These were all people who operated with Blago.=

    What does that even mean? I know people who worked for the state executive agencies during Blago/Quinn. - did they “operate with Blago” too?

    Comment by Other Peoples Blago Wednesday, Feb 7, 18 @ 1:50 pm

  22. Solid “B”, textbook “vouch” ad…

    The timing taints the impact, but when you don’t know your own Oppo or when it may drop, timing things out to look or appear as something, you lose that control on messaging.

    It works on all the levels, it does exactly what it’s suppose to do, luckily it piggy-backs away from yesterday…

    Comment by Oswego Willy Wednesday, Feb 7, 18 @ 1:50 pm

  23. ==And lest you think this is being aired now because of the FBI tapes thing, I asked one of Pritzker’s campaign people last week about a vouching ad and was told off the record that something like this was coming soon.==

    Back to the editing room for a few more AfAm faces for Chicago metro, I would think. Good for a statewide audience though.

    Comment by Precinct Captain Wednesday, Feb 7, 18 @ 1:59 pm

  24. When Jan Schakawsky comes out and vouches for JB, I’ll feel warm and fuzzy. But, she’s a Biss person.

    Comment by Steve Wednesday, Feb 7, 18 @ 2:00 pm

  25. It’s average. Durbin and Mendoza are more camera savvy. The rest appear to be readers. But; it does what it’s designed to do. It isn’t great, but it doesn’t have to be.

    Comment by A guy Wednesday, Feb 7, 18 @ 3:02 pm

  26. Right… because establishment politicians are so popular in the current political climate. This matters to insiders (who are already with JB), and not to voters (who, according to the recent polls, may not be so sold).

    Comment by CradRock Wednesday, Feb 7, 18 @ 5:27 pm

  27. Reminds me how nice it would have been for Durbin to run for governor after retiring from the Senate. But he’s needed in D.C.

    Comment by Anonymous Wednesday, Feb 7, 18 @ 9:47 pm

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