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Underwood goes up with first TV ad

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* Press release…

Lauren Underwood, the Democratic nominee for Congress in Illinois’ 14th District announced her first General Election ad buy Friday. The 30-second ad will run on cable and digital platforms beginning Sept. 8 and aims to introduce voters to Underwood, a registered nurse and health policy expert from Naperville running for Congress to ensure access to high-quality, affordable health care. The ad was filmed across the district and includes scenes of the Fox River, Sycamore, Naperville and St. Charles.

“Northern Illinois voters have a real choice Nov. 6,” Underwood said. “I have spent my career working to expand access to healthcare, while my opponent has voted to jeopardize healthcare coverage for folks with pre-existing conditions. I entered this race because I’m tired of our representative playing politics with our healthcare. Our community deserves better.”

Underwood has outraised her opponent, incumbent Tea Party Republican Randy Hultgren, for the past two consecutive FEC filing quarters. Her campaign will mark less than two months to election day with a volunteer day of action across the District Sept. 8. Underwood is endorsed by President Barack Obama, the AFL-CIO Illinois, Emily’s List, the League of Conservation Voters and more.

* Some people I know have her down as their “sleeper” candidate to watch

That preexisting condition issue is huge.

* Script

As a registered nurse treating patients, a healthcare policy advisor and especially as a woman with a pre-existing heart condition, I’ve seen the costs of healthcare soar and millions of Americans suffer. I’m running for Congress because every family has a right to quality, affordable healthcare. We must work to expand coverage and make affordable healthcare a guarantee. No American should have to make a choice between their health and paying the electric bill.

posted by Rich Miller
Friday, Sep 7, 18 @ 3:26 pm

Comments

  1. Decent positive spot, really gets well into her background and she stays on point the entire ad.

    Comment by Nick Friday, Sep 7, 18 @ 3:41 pm

  2. lol. The first post right off the bat is from a racist.

    Comment by Demoralized Friday, Sep 7, 18 @ 3:44 pm

  3. Yeah. I always find it ironic especially when racists try to insinuate someone is dumb or that they should ’stay in school.’

    I can only assume the words ‘registered nurse’ and ‘healthcare policy advisor’ were too big for them to comprehend.

    Comment by Nick Friday, Sep 7, 18 @ 3:46 pm

  4. “The first post right off the bat is from a racist.”

    No it’s not. I’m black. You are the racist for saying that victim nonsense. #blacklibertarian #sisterrand

    Comment by Christiane Mitchell Friday, Sep 7, 18 @ 3:48 pm

  5. This is a topic that people care about. According to polls, around three-fourths of people think insurance companies should not be able to deny coverage or charge more for people with pre-existing conditions.

    Comment by Demoralized Friday, Sep 7, 18 @ 3:48 pm

  6. Christiane

    Take your trolling somewhere else

    Comment by Demoralized Friday, Sep 7, 18 @ 3:49 pm

  7. Its a strong ad. She comes across as relatable, approachable. She is a good contrast to Hultgren.

    Of course, once again, not saying why your opponent is bad is not helpful. Maybe that’s coming, but I think it should be now.

    Comment by Montrose Friday, Sep 7, 18 @ 3:52 pm

  8. ===#blacklibertarian===

    Oh, so you’re the one.

    Comment by 47th Ward Friday, Sep 7, 18 @ 3:52 pm

  9. Lauren Underwood is the real deal. Hultgren is rinning scared, and he should be.

    Comment by IRLJ Friday, Sep 7, 18 @ 3:55 pm

  10. Great ad, all issues that are top of mind for me considering things like asthma or having had a c-section can be pre-existing.And as to the racist comment, using a version of Christian Mitchell’s name isn’t as funny as you thought it was. I’ll be watching this campaign closer now. Too many good campaigns to afford to give to them all!

    Comment by it'smyopinion Friday, Sep 7, 18 @ 3:55 pm

  11. The troll has been deleted. Move along

    Comment by Rich Miller Friday, Sep 7, 18 @ 4:00 pm

  12. Look Christian, if you keep posting these strange comments, the party is going to fire you as executive director.

    Comment by 47th Ward Friday, Sep 7, 18 @ 4:01 pm

  13. I think as a positive ad it’s fine not to mention Hultgren’s name. Goal is probably to increase her name rec. and favorables, and she has a compelling enough background/story to fill up the ad.

    But yeah, that can’t last long.

    Comment by Nick Friday, Sep 7, 18 @ 4:08 pm

  14. =No American should have to make a choice between their health and paying the electric bill.=

    No ComEd endorsement yet ?

    Comment by Deadbeat Conservative Friday, Sep 7, 18 @ 4:17 pm

  15. Sort of off topic. How do you determine if a post is a troll or bot or whatever. I am old but serious. I get racist or hate comments but if a stupid or clueless comment? Is Rich s post so delete what you want but lots of stupid and clueless and if not insulting or hurtful why delete. Sort of tells where some people are at and knowledge is good

    Comment by DuPage Saint Friday, Sep 7, 18 @ 4:45 pm

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