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As might be expected, the BlogAds people have done quite a bit of research on what sort of folks are reading blogs. The Daily Kos readership survey results from last year might surprise most of the “old media” types who tend to dismiss blogs as a teenager phenomenon. Kos is a liberal blog that gets hundreds of comments every day and hundreds of thousands of visitors. It’s usually thought of as a “young person’s” site.
The grownups, the people with money, read blogs. The grownups comment on blogs, although, I freely admit, you might not know it by reading some of the posts.
ANINE: (with a definitive Queens accent)
You’re very handy, I can tell. I bet you like to read a lot, too.
SPENGLER (looks up):
Print is dead.
That was 1989.
(Updated to clarify that the numbers were for Kos’ site. I knew it, I just typed it too fast.)
posted by Rich Miller
Friday, Dec 23, 05 @ 9:03 am
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Holy Cow Rich…did you see the political party affiliation on this survey? 79% Dem to .02 GOP?! That explains much of the postings and where they come from. Happy Holidays!
Comment by CapFaxFan Friday, Dec 23, 05 @ 9:25 am
Well, that percentage is likely reversed if you read, say, Michelle Malkin’s blog. I kind of doubt that means much.
grownups comment
Well, it might cause your ulcers, but just think of all the ulcers being prevented by people blowing off some steam via comments….
Comment by Pat Collins Friday, Dec 23, 05 @ 5:28 pm