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National Dems, Repubs boast about new ad buys

Monday, Jun 11, 2018 - Posted by Rich Miller

* Copied and pasted DCCC press release…

DCCC LAUNCHES DIGITAL ADS IN IL-13, AFTER REPUBLICAN ATTACK ON PEOPLE WITH PRE-EXISTING CONDITIONS

DCCC Five-Figure Digital Ad Buy Reminds Voters that Republicans Will “Never Stop” Attacking Access to Affordable Healthcare

IL-13 has 290,800 Non-Elderly Individuals with Pre-existing Conditions

Immediately following Republicans’ unprecedented decision to declare protections for individuals with pre-existing conditions unconstitutional, Chairman Ben Ray Luján announced a digital advertising blitz to warn voters in IL-13 that access to affordable healthcare is at risk as long as Republicans like Rep. Rodney Davis control Congress. The ads are part of a five-figure media buy and will run on Facebook starting this week.

With its legal filing on Thursday evening, The Administration said that key parts of the Affordable Care Act should be invalidated and that the Department of Justice would no longer defend two central consumer protection provisions in the ACA against a Republican-led lawsuit. Put simply, this seriously threatens ACA’s protections for people with pre-existing conditions like asthma, cancer and diabetes.

“House Republicans will stop at nothing to rip away affordable healthcare coverage from their constituents, and we are all at risk as long as they control the House,” said DCCC Chairman Ben Ray Luján. “After their failure to fully repeal our healthcare, Republicans persisted by gutting key parts of the Affordable Care Act in their tax bill, and are now using that opening to end protections for people with pre-existing conditions like cancer, diabetes and asthma.

Luján continued, “While Democrats work to increase access to affordable health insurance for hardworking Americans, Republicans will never stop attacking affordable care, increasing premiums, and targeting our friends, family and neighbors who need healthcare most.”

The American Cancer Society Cancer Action Network, American Diabetes Association, American Heart Association, American Lung Association and the National Multiple Sclerosis Society released a joint statement strongly opposing the attack on people with pre-existing conditions.

The Committee’s ads build on other significant television, radio and digital investments over the last year and a half that have set the stage for the healthcare debate between Democrats and Republicans during the 2018 midterm elections. The latest national DCCC polling from May 2018 – conducted by GQR - confirms that Democrats have maintained a significant advantage with registered voters when it comes to which party they trust on the issue of healthcare. Congressional Democrats lead Congressional Republicans by 15 points (57-42%) and lead Trump by 16 points (57-41%).

They put out essentially the same release on Rep. Peter Roskam’s district, which they claim has “322,200 Non-Elderly Individuals with Pre-existing Conditions.”

* The Facebook ad

* Script

They’ll…never…stop. Paul Ryan and Washington’s Establishment Republicans.
Catering to drug companies and special interests. Coming after your health care.
Increasing your out-of-pocket costs. A devastating Age Tax if you’re fifty or older. Ending guaranteed coverage for preexisting conditions.
Paul Ryan and the Washington Republicans. They’ll never change their ways. So the rest of us have to change our Congress.

* Meanwhile, from the Republicans…

Congressional Leadership Fund (@CLFSuperPAC), the super PAC endorsed by House Republican leadership, today announced the second of several rounds of television advertising reservations for fall 2018. Thanks to CLF’s record-breaking early fundraising, the super PAC is able to lock in larger TV reservations at lower rates ahead of the midterm elections. CLF’s latest announcement of an additional $15 million in broadcast and cable television advertising includes three new congressional districts in the fall ad reservation: CA-39 (Young Kim), NJ-07 (Leonard Lance), and NY-19 (John Faso), along with additional reservations in FL-26 (Carlos Curbelo), IL-12 (Mike Bost), KY-06 (Andy Barr), ME-02 (Bruce Poliquin), MN-03 (Erik Paulsen) PA-01 (Brian Fitzpatrick), and WA-08 (Dino Rossi).

With CLF’s first broadcast and cable reservation announced in April, CLF’s fall television advertising reservation now totals $50 million in addition to an unprecedented $10 million digital investment.

They claim their total spending to date “with additional buys” on behalf of US Rep. Mike Bost is $2.7 million.

       

8 Comments
  1. - ItsMillerTime - Monday, Jun 11, 18 @ 11:48 am:

    If I was the DCCC, I would be running side by side ads about healthcare and “Republican Congressmen X voted to raised your taxes by Y amount” due to that SALT limit we have now.


  2. - Nick - Monday, Jun 11, 18 @ 12:08 pm:

    I’m still surprised that national republicans and pundits (cook/sabato) seem to not realize IL-13 is just as competitive as IL-12. Though perhaps that’s a good thing.


  3. - wordslinger - Monday, Jun 11, 18 @ 12:57 pm:

    A poll last year showed 70% of Americans favor protections for coverage for pre-existing conditions.


  4. - Da Big Bad Wolf - Monday, Jun 11, 18 @ 4:47 pm:

    Insurance companies can’t afford preexisting conditions without a mandate. Illinois needs to follow Massachusetts, New Jersey and Vermont and require a mandate.


  5. - Anonymous - Monday, Jun 11, 18 @ 8:27 pm:

    “GOP eyeing next chance to revive Ovamacare repeal.”

    Ugh. Fire their copy editor


  6. - Anonymous - Monday, Jun 11, 18 @ 8:28 pm:

    Ugh. Thumb-typing.


  7. - Saluki - Tuesday, Jun 12, 18 @ 9:16 am:

    Wait a second. IL-13 has 290,800 people with pre-existing conditions? Roskam’s district has 322,200? Your average House district represents, what, around 750,000? So you’re telling me nearly 50% of a district is sick with pre-existing conditions?

    Methinks the phrase “pre-existing conditions” has no meaning.


  8. - Da Big Bad Wolf - Tuesday, Jun 12, 18 @ 12:41 pm:

    ==Methinks the phrase “pre-existing conditions” has no meaning.==
    A preexisting condition can be being mildly sick or allergic. No it doesn’t have much meaning, until your insurance company that you have been paying through the nose to keep, denies you.


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