Capitol Fax.com - Your Illinois News Radar » Let’s play “Rate the TV Ad”
SUBSCRIBE to Capitol Fax      Advertise Here      Mobile Version     Exclusive Subscriber Content     Updated Posts    Contact
CapitolFax.com
To subscribe to Capitol Fax, click here.
Let’s play “Rate the TV Ad”

Monday, May 21, 2012

* The US Chamber of Commerce is running this TV ad in the St. Louis market on behalf of Republican congressional candidate Jason Plummer. Rate it

I’m not sure about the size of the buy, but a friend of mine in the area told me he’s seen the ad several times.

…Adding… The US Chamber is also running an ad for Congressman Bobby Schilling

- Posted by Rich Miller        

24 Comments
  1. - Oswego Willy - Monday, May 21, 12 @ 11:31 am:

    I give it a “C-” …

    Ya hit all the Hot Topics …but where is the “there” there?

    I know … I get it … 30 second ad, Name ID for the Hot Buttons … and this is the Chamber’s ad … just left me wanting, and a bit confused on why I am “calling” to continue …What is Jason continuing?


  2. - Political Junkie - Monday, May 21, 12 @ 11:34 am:

    When has Jason Plummer created jobs? Would be a better ad for his father who actually is the one creating jobs.


  3. - Deep South - Monday, May 21, 12 @ 11:39 am:

    Touches right wing hot buttons, but too vague to convince those sitting on the fence. Just preaching to the choir…


  4. - Mouthy - Monday, May 21, 12 @ 11:41 am:

    “The Plan”, “The Plan”, “I’ve got a plan”. Sorry, it kills me. They ALL have a plan. The problem is that even if they really did have a plan….nobody in Washington really gives a hoot…

    These ads go to show just how dumb and uninformed the voters are considered to be…


  5. - Nearly Normal - Monday, May 21, 12 @ 11:43 am:

    Plummie is no small business man. Daddy’s is no small business with multiple locations in Illinois and Missouri.

    Daddy’s money is helping Jason’s job creation plan–electing himself.


  6. - MontgomeryCo - Monday, May 21, 12 @ 11:44 am:

    That Plummer ad has been running almost constantly in the St. Louis TV market for at least the past week (or maybe longer). During primetime I know I see it at least 4 or 5 times in the span of 2 or 3 hours.


  7. - Shore - Monday, May 21, 12 @ 11:47 am:

    I don’t like either of them. the plummer ad looks like it’s cut and paste and really says nothing about him. I’m interested in what his actual “business skills” are and how he’s a “businessman” as opposed to just having a desk and bossing some people around with his dads instructions.

    The schilling ad is bad because again not only is it cut and paste, it also focuses on the size of government as the issue-people care about jobs-not the number of employees at omb, but also because he really does have a chamber of commerce story to tell and one that’s out there they should be telling.

    I don’t even think they’re that convincing to the base. They should ask for their money back.


  8. - Pot calling kettle - Monday, May 21, 12 @ 11:57 am:

    Last night I caught an old WKRP where Mr. Carlson runs for city council. Les Nessman shows him how to give an empty response that looks better than saying “no comment” while still being devoid of any content. These two ads were exactly what Les recommended. It is sad to think that this stuff works.

    “A” for creating a classic empty suit ad.
    “F” for keeping the political conversation stupid.


  9. - Jorge - Monday, May 21, 12 @ 12:11 pm:

    I rate Plummer’s ad as an incomplete. You would think after the 2010 general he would have learned some valuable lessons.


  10. - mokenavince - Monday, May 21, 12 @ 12:13 pm:

    When has Plummer created anything, his old man was and still is the business man.His dad is running him for office to keep him from screwing
    up dad’s business.He looks like the next John
    “America 1st Daly.Schillings ad is just the same old Republican no to everything.


  11. - John Parnell - Monday, May 21, 12 @ 12:19 pm:

    Why is milk being thrown on the screen? It is supposed to be mud in Plummer’s ad? Too busy. And hey, lets throw in the trial lawyers at the end. Very poor ad.


  12. - Shore - Monday, May 21, 12 @ 12:20 pm:

    the candidates didn’t create or run these ads. they were done by political consultants in dc who probably can’t find the districts on a map.


  13. - Pot calling kettle - Monday, May 21, 12 @ 12:23 pm:

    ===I rate Plummer’s ad as an incomplete. You would think after the 2010 general he would have learned some valuable lesson===

    Plummer and his campaign had nothing to do with this ad. Besides, what more could be said about lil’ J.P.?


  14. - CircularFiringSquad - Monday, May 21, 12 @ 12:38 pm:

    Incredibly potent. hats off the Chamber fo smart spending decision.


  15. - redrum - Monday, May 21, 12 @ 12:45 pm:

    Republican Bob Schilling is going to need every dime of outside money he can get to fend of the hard charging Democrat Cheri Bustos.

    Schilling is already in full attack mode and looking a dismal polling numbers. Rising star Cheri Bustos is a political landslide.


  16. - x ace - Monday, May 21, 12 @ 12:49 pm:

    Plummer Ad persuasive - motivates me to support his opposition
    ( they shoulda at least airbrushed a couple scars on his privileged baby huey face )


  17. - wordslinger - Monday, May 21, 12 @ 12:52 pm:

    Shore’s right about the cut-and-paste. The chamber’s probably running basically the same spot all over the country.

    It gets their candidates smiling faces on TV, which is good for them, but the spots themselves are weak.

    If this was the winner, I’d hate to see the options that were rejected.


  18. - Louis Howe - Monday, May 21, 12 @ 1:04 pm:

    He’s a clue for the Chamber of Commerce types…businesses don’t “create jobs”….businesses fullfill demands for goods and services that consumers are willing and able to buy. The only time a business hires someone new is because there is a demand for the business service or product that the new employee can contribute to fullfilling. Effective consumer demand drives the economy not business hiring.


  19. - LS - Monday, May 21, 12 @ 1:19 pm:

    Average at best. Nothing terriblly original in either ad. There is no real visual seperation between the negative set up and the positive delivery. Both are kinda whip-lash in their message approach. Plummer needs to be shown in action of some kind. his giant Baby Huey mug isn’t a good approach for them. C grade.


  20. - Team Sleep - Monday, May 21, 12 @ 3:41 pm:

    Talking point ads are bleck. I give a “D” to the Plummer ad and a “C” to the Schilling ad - but that’s only because Schilling’s ad features the funny voiceover actor from the Hot Pocket commercials.


  21. - Esquire - Monday, May 21, 12 @ 4:26 pm:

    Sometimes, I wonder if not for Plummer that Brady might have eked out a gubernatorial win over Quinn.


  22. - The Captain - Monday, May 21, 12 @ 5:46 pm:

    Uh, why is the Chamber paying for ads for a guy who can afford to self fund? This makes good business sense, good use of your money? Maybe the reason the economy is struggling is because idiots are in charge of business.


  23. - Sporstman - Monday, May 21, 12 @ 5:48 pm:

    The Plummer ad buy was $250,000.


  24. - Madison - Monday, May 21, 12 @ 6:16 pm:

    Cut! Let’s get some lipstick on them pigs!


Sorry, comments for this post are now closed.


* Question of the day
* Job gains flatten in third quarter
* Musical interlude: Mercedes Marxist
* Credit Unions: A Unique Concept for Financial Services
* SUBSCRIBERS ONLY - Rumor patrol
* Because... Madigan!
* War of words intensifies between Ives and McCann
* *** UPDATED x1 - Bodyman responds *** Rauner's "one-day bodyman" resurfaces
* Two more big holes blown in discrimination lawsuit against Pritzker
* Pritzker campaign claims lawsuit doesn't get its facts right
* Republicans demand Madigan speak out, while lead plaintiff tells his story
* SUBSCRIBERS ONLY - Today's edition of Capitol Fax (use all CAPS in password)
* *** LIVE COVERAGE ***
* Yesterday's stories

Support CapitolFax.com
Visit our advertisers...

...............

...............

...............

...............

...............
<


Loading


Main Menu
Home
Illinois
YouTube
Pundit rankings
Obama
Subscriber Content
Durbin
Burris
Blagojevich Trial
Advertising
Updated Posts
Polls

Archives
October 2018
September 2018
August 2018
July 2018
June 2018
May 2018
April 2018
March 2018
February 2018
January 2018
December 2017
November 2017
October 2017
September 2017
August 2017
July 2017
June 2017
May 2017
April 2017
March 2017
February 2017
January 2017
December 2016
November 2016
October 2016
September 2016
August 2016
July 2016
June 2016
May 2016
April 2016
March 2016
February 2016
January 2016
December 2015
November 2015
October 2015
September 2015
August 2015
July 2015
June 2015
May 2015
April 2015
March 2015
February 2015
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
July 2014
June 2014
May 2014
April 2014
March 2014
February 2014
January 2014
December 2013
November 2013
October 2013
September 2013
August 2013
July 2013
June 2013
May 2013
April 2013
March 2013
February 2013
January 2013
December 2012
November 2012
October 2012
September 2012
August 2012
July 2012
June 2012
May 2012
April 2012
March 2012
February 2012
January 2012
December 2011
November 2011
October 2011
September 2011
August 2011
July 2011
June 2011
May 2011
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010
September 2010
August 2010
July 2010
June 2010
May 2010
April 2010
March 2010
February 2010
January 2010
December 2009
November 2009
October 2009
September 2009
August 2009
July 2009
June 2009
May 2009
April 2009
March 2009
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
August 2007
July 2007
June 2007
May 2007
April 2007
March 2007
February 2007
January 2007
December 2006
November 2006
October 2006
September 2006
August 2006
July 2006
June 2006
May 2006
April 2006
March 2006
February 2006
January 2006
December 2005
April 2005
March 2005
February 2005
January 2005
December 2004
November 2004
October 2004

Blog*Spot Archives
November 2005
October 2005
September 2005
August 2005
July 2005
June 2005
May 2005

Syndication

RSS Feed 2.0
Comments RSS 2.0
WordPress




Hosted by MCS SUBSCRIBE to Capitol Fax Advertise Here Mobile Version Contact Rich Miller