Capitol Fax.com - Your Illinois News Radar » Friday night TV ad rating
SUBSCRIBE to Capitol Fax      Advertise Here      About     Exclusive Subscriber Content     Updated Posts    Contact Rich Miller
CapitolFax.com
To subscribe to Capitol Fax, click here.
Friday night TV ad rating

Friday, Oct 31, 2014 - Posted by Rich Miller

* Bruce Rauner’s latest closer

       

46 Comments
  1. - Scott Summers - Friday, Oct 31, 14 @ 6:52 pm:

    I’d be honored to have your vote too.

    If you can’t remember “Scott Summers”, just write-in The Cyclops. Get it?


  2. - Norseman - Friday, Oct 31, 14 @ 6:55 pm:

    Weak ending. He’s been painted as an out of touch, uncaring and ruthless rich guy. This ad doesn’t make a case for why him other that he’s not Quinn.

    Gentleman’s “C-”.


  3. - Carl Nyberg - Friday, Oct 31, 14 @ 7:00 pm:

    In a choice between voting against a Democrat or voting against a Republican, Illinois casts more votes against the plutocrat Republican.

    What was Rauner’s affirmative message? I missed it.


  4. - MIMI - Friday, Oct 31, 14 @ 7:01 pm:

    Wow, poor very poor


  5. - Jack O'Lantern - Friday, Oct 31, 14 @ 7:02 pm:

    What Norseman said.


  6. - hisgirlfriday - Friday, Oct 31, 14 @ 7:02 pm:

    Now that the secret’s out that he’s rich he doesn’t have to wear the Carhartt coat or fleece vest any longer?


  7. - Yellow Dog Democrat - Friday, Oct 31, 14 @ 7:05 pm:

    I will give it a D.

    I agree with Norse, but I am deducting a few points because I do not get the sense from the tone in his voice that he actually wants the job.

    Somehow, he took the classic Reagan “Morning in America” ad, turned it inside out, and made me so depressed I want to go back to bed.


  8. - Anonymous - Friday, Oct 31, 14 @ 7:10 pm:

    Very very good close will work well down state.


  9. - Yellow Dog Democrat - Friday, Oct 31, 14 @ 7:11 pm:

    C’mon Rich…open up comments on the Dan-Joe debate.

    I will start:

    “Jane, you ignorant….”


  10. - Anonymous - Friday, Oct 31, 14 @ 7:12 pm:

    Rich I know weekends are time to relax, but being the home stretch can we expect important up-dates?


  11. - Oswego Willy - Friday, Oct 31, 14 @ 7:16 pm:

    NOW Bruce wants my vote!

    What a Dope.

    Look, it’s barely a Gentleman’s “C-”

    Going negative AND asking for a vote with boarded up buildings?

    This is the most tone-deaf close/response to Quinn’s close/”We need ANOTHER close…lol.

    It’s an embarrassing pathetic pandering answer to Quinn’s smooth “ask”

    Who the heck is running the Rauner Shop?

    You are answering Quinn’s close with yet another close?

    “Dear Bruce,

    Coffee is for Closers. Thanks for being our pigeon

    Signed,

    Your Ad buyers”


  12. - my two cents - Friday, Oct 31, 14 @ 7:16 pm:

    I’m sick of his disparagement of IL just to score points off Quinn. It’s a net negative ad with the same old talking points delivered in a singsong, insincere manner.. D-


  13. - Rich Miller - Friday, Oct 31, 14 @ 7:19 pm:

    ===C’mon Rich…open up comments on the Dan-Joe debate.===

    No.

    lol


  14. - Pelonski - Friday, Oct 31, 14 @ 7:21 pm:

    Weak like all his positive commercials. His only positive point appears to be that he is not Pat Quinn. That’s a pretty weak argument as to why people should vote for him.


  15. - Yellow Dog Democrat - Friday, Oct 31, 14 @ 7:25 pm:

    That’s just it, willy.

    I have the second-to-last-closer (s’pose it was a fluffer) an E for “egomaniac” for using “I” or “Bruce” nine times.

    This ad goes the opposite direction. It is a “THEM” ad.


  16. - Louis G Atsaves - Friday, Oct 31, 14 @ 7:26 pm:

    This is a terrible ad that portrays Illinois and its Government in a horrible way. How dare this out of touch plutocrat portray our state in such a negative fashion!

    Our state has no unemployment, the lowest taxes, highest income, perfect schools and the most perfect corruption free government on the planet. Our medicare and pension systems cannot be matched by a single other state! Not a single penny of taxpayer money is wasted in this State. There is absolutely nothing to shake up. We are absolutely perfect and we need to reelect everyone who lead us into this state of perfection and Heaven. Immediately.

    /snark/


  17. - G'kar - Friday, Oct 31, 14 @ 7:27 pm:

    D. I was expecting a more positive closer.


  18. - Yellow Dog Democrat - Friday, Oct 31, 14 @ 7:27 pm:

    People are not trudging to the polls to vote against Mike Madigan.

    History has proven it.


  19. - Yellow Dog Democrat - Friday, Oct 31, 14 @ 7:30 pm:

    as for Proft being shocked his memo became public, please.


  20. - Responsa - Friday, Oct 31, 14 @ 7:32 pm:

    I don’t know that this one will change a single voter’s mind or help make up an undecided voter’s mind (if there are any undecideds left), but Rauner in this ad comes across as composed and calm and competent. It’s just the right feel for the final weekend of the campaign. Despite the cynics’ eye-rolling here, it’s clearly aimed at, and I think touches, the exposed nerve of so many people in both parties who just want Illinois to be better and to be put on a different track.
    B.


  21. - MrJM - Friday, Oct 31, 14 @ 7:32 pm:

    “I’m Bruce Rauner and I’ve lost my jacket…”

    – MrJM


  22. - Rich Miller - Friday, Oct 31, 14 @ 7:36 pm:

    MrJM wins the Internet. Again.


  23. - Lord Stanley's Cup - Friday, Oct 31, 14 @ 7:41 pm:

    What was that about knowing who was winning based on the ad being run?


  24. - Soccertease - Friday, Oct 31, 14 @ 7:45 pm:

    B+ - I kinda liked it. It was consistent with his campaign theme (Quinn is similar to Blagom etc.). While somewhat negative, not as brutal as the $78 baby killing Quinn ad I just saw.


  25. - crazybleedingheart - Friday, Oct 31, 14 @ 7:47 pm:

    “The Machine has been runnin’ things…”

    Bruce Rauner: I put the (mega) “G’s” in “ostentatiously droppin’ my G’s.”


  26. - crazybleedingheart - Friday, Oct 31, 14 @ 7:51 pm:

    Maybe he took Darmouth’s seminar on “Gerunds and the Etiology of Hick Mistrust.”


  27. - Grandson of Man - Friday, Oct 31, 14 @ 7:51 pm:

    I saw the commercial earlier on TV and thought it sounded a lot like the Sun-Times editorial, the “brink of permanent decline” thing.

    I found the commercial to be negative and depressing, and worst of all, untrue. Does Illinois have a ways to go to improve even more? Of course. But Illinois has improved in important ways. Our unemployment rate is down, we paid down some bills, we got SSM and MMJ, we passed pension reform for new workers, expanded health insurance to cover more Illinoisans, etc.

    I’ve noticed huge volumes of rush hour traffic in Chicago lately. That’s a sure sign of impending economic disaster, all those out of work people driving around.


  28. - crazybleedingheart - Friday, Oct 31, 14 @ 7:53 pm:

    Or maybe I just don’t know how the point-oh-one-percenters talkify.

    He apparently earned high enough marks in HBS’ “Investin’ OPM”


  29. - anonano - Friday, Oct 31, 14 @ 7:58 pm:

    Yeah Yellow Dog Democrat, Rauner has worked his tail off and dumped tons of his own money into this campaign, and he really doesn’t want to be guv. Sheesh

    My hope is Rauner finishes this thing off and Yellow Dog finds some humility.


  30. - Oswego Willy - Friday, Oct 31, 14 @ 8:02 pm:

    “Was Jim Edgar a career politician?

    Signed,

    Irony”


  31. - dr. reason a. goodwin - Friday, Oct 31, 14 @ 8:06 pm:

    It’s not too bad. I think there are considerable voters out there who are really tired of same-old, same-old players in Springfield but have been reluctant to stomach voting for Daddy Warbucks. This one might get him some of those.


  32. - the Other Anonymous - Friday, Oct 31, 14 @ 8:13 pm:

    If he’s still making the case that Illinois is terrible in the closing ad, then he never got his message out.

    Plus, I do think that it risks backlash by portraying Illinois as such a lousy place.


  33. - anonano - Friday, Oct 31, 14 @ 8:16 pm:

    A LOT of people think Illinois is a lousy place, thanks to 12 years of dem rule. Get out of your house and talk with people.


  34. - PoolGuy - Friday, Oct 31, 14 @ 8:17 pm:

    voted for Edgar in ‘94, still like him. but to repeat OW, Bruce has spent the past year+ bashing career and corrupt politicians, now closing out campaign doing a tour with Gov Edgar? and at same time running another TV ad about the career/corrupt politicians? if that is not a walking contradiction then…

    he spent summer trying to win over northern Dems, now last few days heading below I-80 to remind the hard Rs he didn’t really mean it? no one has cable or internet? still rely only on newspaper headlines?

    also Crain’s ran an article today about Chicago manufacturing expanding at its fastest rate in over a year, but yeah things are so gloomy and hopeless like this ad.

    we have a long way to go, neither guy in this election is perfect for the job, but Bruce has done nothing but contradict himself on almost every issue: taxes, education, budgets, guns, minimum wage, women’s rights, gay rights/gay marriage, and so on. it has been so perplexing to follow, and glad it’s almost over. and he may still win :)


  35. - Wordslinger - Friday, Oct 31, 14 @ 8:55 pm:

    I think he’s got the “land without hope” vote already.

    Just ask, Louis, huddled with the rest of the teeming masses in Lake Forest.

    There’s always been something off-center about a dude who makes $50 million to $60 million a year here telling you the place blows.

    Doesnt come off as sincere or authentic, which has been his problem since jump street.


  36. - Toure's Latte - Friday, Oct 31, 14 @ 9:04 pm:

    It’s okay. He’s pitching the hissy feet stampers on the far right, and it comes across okay. C.


  37. - Oswego Willy - Friday, Oct 31, 14 @ 9:07 pm:

    I watched this 2 more times and if you combine this with the “Diana Close” it’s as though it’s not a closing argument, it’s making an argument that should have been settled.

    Being second to “ask”, after 1 close already, too redundant and too “me too”

    Maybe that us the lede;

    Rauner chasing Quinn’s message till the end.

    Rauner out hustled in the Primary, got out worked in the General(?)


  38. - Jimmy CrackCorn - Friday, Oct 31, 14 @ 9:28 pm:

    ==“I’m Bruce Rauner and I’ve lost my jacket…”

    – MrJM==

    Also, I have lost my ability to pronounce the G’s in words that end with -ing


  39. - Jimmy CrackCorn - Friday, Oct 31, 14 @ 9:32 pm:

    Sorry for the redundancy, I didn’t see crazybleedingheart beat me to the joke


  40. - Arsenal - Friday, Oct 31, 14 @ 10:16 pm:

    ==It’s not too bad. I think there are considerable voters out there who are really tired of same-old, same-old players in Springfield but have been reluctant to stomach voting for Daddy Warbucks. This one might get him some of those.==

    If he’s still trying to win over “some” of those with his last (?) ad, it really makes you wonder what exactly he’s been doing since the spring.


  41. - Adlai - Friday, Oct 31, 14 @ 11:25 pm:

    “While somewhat negative, not as brutal as the $78 baby killing Quinn ad I just saw.”

    Where does Rauner’s DCFS ad fall in this scale?


  42. - Under Further Review - Saturday, Nov 1, 14 @ 1:23 am:

    I thought Jim Edgar retired as an active politician in 1998 without retiring from all forms of employment. Is he a career politician even after ending his political career.

    Pat Quinn has been in government longer than the retired Edgar.


  43. - Under Further Review - Saturday, Nov 1, 14 @ 1:26 am:

    “Also, I have lost my ability to pronounce the G’s in words that end with -ing”

    Who said it first, Barack or Bruce? They both talk this way.


  44. - Rich Miller - Saturday, Nov 1, 14 @ 1:36 am:

    ===Who said it first, Barack or Bruce? ===

    So you admit he’s a phony?

    lol

    Just sayin…


  45. - the koala - Saturday, Nov 1, 14 @ 9:42 am:

    Speaking of the President, I found “hope” to be a strange word choice for this ad given its prominence in the Obama campaign rhetoric. To the extent that’s purposeful (and I can’t imagine why it would be because they are so different) I think it’s a bad choice.

    I also continue to think Rauner’s demonization of Cullerton and Madigan in ads is counterproductive for his “I will work in a bipartisan fashion” narrative. Bro, who do you think that involves if not those two guys?


  46. - walker - Saturday, Nov 1, 14 @ 12:30 pm:

    “None of us should settle for a state without hope. A future without possibilities.”

    What a crock!

    Is that false and bleak portrayal the only way we can justify a vote for Rauner? What about Bruce’s accomplishments? Where are they?

    Is that what Bruce Rauner says about Illinois to his investors and partners in GTCR? No hope? No possibilities?

    Whoever wrote and believes that line should be slapped back into reality.

    At least he faced the camera alone this time.

    D- Appeals only to the worst pessimists among us, who are with him already.


Sorry, comments for this post are now closed.


* SUBSCRIBERS ONLY - Quick session update (Updated x5)
* Isabel’s afternoon roundup
* Question of the day
* Migrant shelter population down more than a third since end of January
* Tier 2 emails, calls inundating legislators
* Tax talk (Updated)
* That's some brilliant strategy you got there, Bubba
* Credit Unions: A Smart Financial Choice for Illinois Consumers
* It’s just a bill
* Open thread
* Isabel’s morning briefing
* SUBSCRIBERS ONLY - Supplement to today’s edition and a campaign update
* SUBSCRIBERS ONLY - Today's edition of Capitol Fax (use all CAPS in password)
* Live coverage
* Yesterday's stories

Support CapitolFax.com
Visit our advertisers...

...............

...............

...............

...............

...............


Loading


Main Menu
Home
Illinois
YouTube
Pundit rankings
Obama
Subscriber Content
Durbin
Burris
Blagojevich Trial
Advertising
Updated Posts
Polls

Archives
April 2024
March 2024
February 2024
January 2024
December 2023
November 2023
October 2023
September 2023
August 2023
July 2023
June 2023
May 2023
April 2023
March 2023
February 2023
January 2023
December 2022
November 2022
October 2022
September 2022
August 2022
July 2022
June 2022
May 2022
April 2022
March 2022
February 2022
January 2022
December 2021
November 2021
October 2021
September 2021
August 2021
July 2021
June 2021
May 2021
April 2021
March 2021
February 2021
January 2021
December 2020
November 2020
October 2020
September 2020
August 2020
July 2020
June 2020
May 2020
April 2020
March 2020
February 2020
January 2020
December 2019
November 2019
October 2019
September 2019
August 2019
July 2019
June 2019
May 2019
April 2019
March 2019
February 2019
January 2019
December 2018
November 2018
October 2018
September 2018
August 2018
July 2018
June 2018
May 2018
April 2018
March 2018
February 2018
January 2018
December 2017
November 2017
October 2017
September 2017
August 2017
July 2017
June 2017
May 2017
April 2017
March 2017
February 2017
January 2017
December 2016
November 2016
October 2016
September 2016
August 2016
July 2016
June 2016
May 2016
April 2016
March 2016
February 2016
January 2016
December 2015
November 2015
October 2015
September 2015
August 2015
July 2015
June 2015
May 2015
April 2015
March 2015
February 2015
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
July 2014
June 2014
May 2014
April 2014
March 2014
February 2014
January 2014
December 2013
November 2013
October 2013
September 2013
August 2013
July 2013
June 2013
May 2013
April 2013
March 2013
February 2013
January 2013
December 2012
November 2012
October 2012
September 2012
August 2012
July 2012
June 2012
May 2012
April 2012
March 2012
February 2012
January 2012
December 2011
November 2011
October 2011
September 2011
August 2011
July 2011
June 2011
May 2011
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010
September 2010
August 2010
July 2010
June 2010
May 2010
April 2010
March 2010
February 2010
January 2010
December 2009
November 2009
October 2009
September 2009
August 2009
July 2009
June 2009
May 2009
April 2009
March 2009
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
August 2007
July 2007
June 2007
May 2007
April 2007
March 2007
February 2007
January 2007
December 2006
November 2006
October 2006
September 2006
August 2006
July 2006
June 2006
May 2006
April 2006
March 2006
February 2006
January 2006
December 2005
April 2005
March 2005
February 2005
January 2005
December 2004
November 2004
October 2004

Blog*Spot Archives
November 2005
October 2005
September 2005
August 2005
July 2005
June 2005
May 2005

Syndication

RSS Feed 2.0
Comments RSS 2.0




Hosted by MCS SUBSCRIBE to Capitol Fax Advertise Here Mobile Version Contact Rich Miller