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*** UPDATED x5 - $451,000 *** New DGA ads bash Jeanne Ives, Bruce Rauner

Thursday, Mar 15, 2018 - Posted by Rich Miller

* Interesting move

* Script…

When is a conservative leader too conservative for Illinois? Meet Jeanne Ives. She’s been rated as one of the most conservative in the state. Ives wants to ban abortions, she has an ‘A’ rating from the NRA, pushing to arm teachers and stop new gun laws.

And on immigration, Ives marches in lockstep with President Trump, trying to eliminate protections for undocumented immigrants.

Tell Jeanne Ives, her conservative policies are just too conservative for Illinois.

That’s pretty darned good. Devious, but good.

Gets her conservative message out there in the waning days. She should be happy with that.

* Same goes for this ad bashing Rauner

* Script…

Worst. It’s not a word we like to hear in Illinois. But worst is where Gov. Rauner has taken Illinois since he took office.

Today, our state has the worst unemployment rate in the Midwest and the worst credit rating of any state in the country.

What’s worse? Rauner racked up billions in unpaid bills, leaving Illinois taxpayers on the hook. Tell Gov. Rauner, his record is a lack of leadership in the worst way.

Classic Claire McCaskill play. Probably shoulda started earlier, though.

…Adding… From Wordslinger in comments…

Those are both great spots for Ives.

Notice how in the first one there is no standard, b&w scowling shots? Ives is in full color and smiling. That’s some serious concern-trolling.

Surprisingly good strategy and execution from a DC committee.

…Adding… I just realized one of the news references in the “anti” Jeanne Ives ad is Prairie State Wire - a Dan Proft paper.

That spot is pure trolling gold.

And, as a commenter pointed out, the anti-Rauner ad quotes the Illinois Policy Institute. Just ginning up that circular firing squad a wee bit more.

*** UPDATE 1 *** Check out this new Rauner ad bashing Ives. Harshest one yet

*** UPDATE 2 *** Heh…

Tomorrow, the Democratic Governors Association will launch two new television ads holding Governor Bruce Rauner and state Representative Jeanne Ives accountable for their failed policy agendas.

The ad titled ‘Worst’ focuses on how Bruce Rauner’s failed leadership has made Illinois worse economically and fiscally. Rauner’s two-year budget crisis led to more debt, a lower credit rating, and the worst unemployment rate in the Midwest.

The ad titled ‘Most’ lays out how Jeanne Ives’s policies are too conservative for Illinois. Ives supports banning abortion, overturning needed protections for immigrants, and would bring the failed policies of President Donald Trump to Illinois.

“Jeanne Ives and Bruce Rauner’s failed policies are a disaster for middle-class Illinois families,” said DGA Spokesman Sam Salustro. “Jeanne Ives’ positions are just too conservative for Illinois. And Rauner’s refusal to show leadership has made Illinois worse off fiscally and economically. It’s time for both leaders to start working for Illinois families, and not themselves.”

It would’ve been better if they’d tied Rauner to Madigan. /s

*** UPDATE 3 *** Money

According to Advertising Analytics, as of Thursday evening the DGA is set to spend at least $451,000 to air the ads from Friday through Tuesday, the date of the GOP primary.

Each ad is going to be running in “significant rotation,” said a DGA official who declined to specify whether one ad would run more often than the other.

It’s unclear how much impact the DGA’s ad will have at at time when it’s competing on incredibly congested airwaves. The governor’s race alone has seen more than $55 million in TV ad spending. For his part, Rauner himself has poured millions of dollars into meddling in the Democratic primary, financing attack ads hitting Democratic front-runner J.B. Pritzker.

*** UPDATE 4 *** Lynn Sweet last July

Illinois Democratic governor hopeful J.B. Pritzker donated $2 million in June to the Democratic Governors Association, the organization that’s officially neutral in the contested primary.

I reported on June 25 that the wealthy Pritzker, who has already poured millions of his own dollars into his bid, attended a major Democratic Governors Association fundraising event in Nantucket — and that all the Democratic contenders from Illinois were not invited.

*** UPDATE 5 *** Ives campaign…

Of course Socialists are attacking Jeanne Ives for being conservative. Democrat congressman Dan Lipinski is too conservative for the Democrat Party. Jeanne Ives wears attacks from the radical Left as badges of honor whether they come from Leftists at the DGA or the Leftist, fake Republican Bruce Rauner. The DGA is correct that Illinois is worse off than we were when Rauner was elected but that’s because Rauner pursued the big government, tax-borrow-and-spend policies combined with extreme Leftist social policies that the DGA otherwise supports. On policy, Rauner and the DGA are two sides of the same counterfeit bill.

       

48 Comments
  1. - Real - Thursday, Mar 15, 18 @ 5:39 pm:

    Great ad.

    Gets Ive’s more exposure and maybe more votes from the right. Let’s send GovJunk packing in March.


  2. - Moe Berg - Thursday, Mar 15, 18 @ 5:43 pm:

    Bravo DGA. Smart play. What a hoot if Rauner loses the primary.


  3. - Oswego Willy - Thursday, Mar 15, 18 @ 5:43 pm:

    Rauner is so awful that a fib as big as Ives and Madigan are the same makes sense.

    Who is Rauner’s constituency again?


  4. - wordslinger - Thursday, Mar 15, 18 @ 5:43 pm:

    Those are both great spots for Ives.

    Notice how in the first one there is no standard, b&w scowling shots? Ives is in full color and smiling. That’s some serious concern-trolling.

    Surprisingly good strategy and execution from a DC committee.


  5. - Nacho - Thursday, Mar 15, 18 @ 5:45 pm:

    DGA is trying the strategy that Claire McCaskill used successfully to get to run against Todd Akin back in 2012.

    “What, this attack ad makes Ives look more attractive to Republican primary voters? Why, we never would’ve imagined.”


  6. - DarkHorse - Thursday, Mar 15, 18 @ 5:47 pm:

    My respect for the DGA’s cleverness has gone way up. Whoever they have over there, they should have been on the Clinton campaign in October 2016!


  7. - Oswego Willy - Thursday, Mar 15, 18 @ 5:48 pm:

    Concerned trolling ads at their finest.

    Raunerism… it’s its own thing.


  8. - Retired Educator - Thursday, Mar 15, 18 @ 5:48 pm:

    Nice of Rauner to increase his opponent’s name recognition. The Hit on Rauner is very well done. A-
    The one about Ives, simply gives her more conservative credit. If they were trying to do damage it is a D. Rauner’s attack on Ives, has been done. He is proving that he is a one trick pony. The Madigan stuff wore out early in the year. He is wasting money. I give it an F nothing new, and no imagination.


  9. - Real - Thursday, Mar 15, 18 @ 5:51 pm:

    Pritzker needs to hire whoever is behind the Ive’s ad.


  10. - DarkHorse - Thursday, Mar 15, 18 @ 5:56 pm:

    The resident geniuses at the DGA should have been working on Clinton for President in October 2016.

    Hey Rich, I’m not sure that Rauner ad linking Madigan and Ives hurts her. People who follow things get what she’s saying.


  11. - Arthur Andersen - Thursday, Mar 15, 18 @ 5:58 pm:

    Home run on the Ives ad.

    Rauner, not so much, but a clever touch to make all his shirts red. Not his best color.

    Rauner’s Ives ad-Meh. Gettin’ tired of these.


  12. - Rich Miller - Thursday, Mar 15, 18 @ 5:58 pm:

    === If they were trying to do damage it is a D===

    lol

    Nope.


  13. - Soccermom - Thursday, Mar 15, 18 @ 6:04 pm:

    they cite the Illinois Policy Institute? hmm….


  14. - Nacho - Thursday, Mar 15, 18 @ 6:07 pm:

    ==Classic Claire McCaskill play==

    Oops, should’ve read the post more carefully.


  15. - Roadrager - Thursday, Mar 15, 18 @ 6:08 pm:

    The still frame from the YouTube link for Rauner’s ad, a supposed anti-Ives ad with “Mike Madigan is wrecking our future” and a full screen of the Speaker, makes for a nice summary of our Governor’s entire tenure.


  16. - Anonymous - Thursday, Mar 15, 18 @ 6:09 pm:

    the Rauner ad it a little too Pavlovian for me with the repetitive Madigan, Madigan, Madigan. we are people not dogs.


  17. - wordslinger - Thursday, Mar 15, 18 @ 6:12 pm:

    I wonder if Uihlein is looking at that first spot and asking, “Danny, why are the Dems making better Ives ads than you? Why do I give you all the money, again?”


  18. - wondering - Thursday, Mar 15, 18 @ 6:12 pm:

    “We will work with Mike Madigan” So, how has not working with Mike Madigan worked, Brucey?


  19. - Rich Miller - Thursday, Mar 15, 18 @ 6:13 pm:

    ===People who follow things===

    Most don’t.


  20. - Real - Thursday, Mar 15, 18 @ 6:17 pm:

    How much are they spending on these ad’s?


  21. - Soapbox Derby - Thursday, Mar 15, 18 @ 6:20 pm:

    The DGA: When your chosen candidate is a multi-billionaire, you can afford to run ads in the GOP Primary.


  22. - Steward As Well.... - Thursday, Mar 15, 18 @ 6:23 pm:

    Correct Rich. Unfortunately the primary and election as it applies to winners and losers likely will be decided in the last couple of days by voters who see the same misleading ads over and over again. Informed voters are quite rare these days….


  23. - Snapper - Thursday, Mar 15, 18 @ 6:24 pm:

    Jeannie Ives loves the NRA and is a true conservative. Lol. That’s a pretty fun “hit” piece. Makes me wonder what internal polls are telling insiders.


  24. - wordslinger - Thursday, Mar 15, 18 @ 6:26 pm:

    –Makes me wonder what internal polls are telling insiders.–

    See Rauner’s ad. That ain’t a victory lap.


  25. - Uiuc - Thursday, Mar 15, 18 @ 6:31 pm:

    Any word on which markets and how its split up between them?


  26. - wordslinger - Thursday, Mar 15, 18 @ 6:57 pm:

    –Illinois Democratic governor hopeful J.B. Pritzker donated $2 million in June to the Democratic Governors Association, the organization that’s officially neutral in the contested primary.–

    Figured that.


  27. - Rabid - Thursday, Mar 15, 18 @ 7:31 pm:

    Reverse child psychology, don’t you dare vote for a conservative, it might just work


  28. - Lester Holt’s Mustache - Thursday, Mar 15, 18 @ 7:51 pm:

    ==The DGA: When your chosen candidate is a multi-billionaire, you can afford to run ads in the GOP Primary.==

    Exactly right, but only so long as JB wins next week. If Dem voters nominate one of the other guys, you won’t see anything like a real campaign until September because DGA will have to save enough to prop up Biss or especially Kennedy in the fall.


  29. - Scott Fawell's Cellmate - Thursday, Mar 15, 18 @ 8:37 pm:

    Mary Schmich will not approve.


  30. - Oswego Willy - Thursday, Mar 15, 18 @ 9:27 pm:

    ===According to Advertising Analytics, as of Thursday evening the DGA is set to spend at least $451,000 to air the ads from Friday through Tuesday, the date of the GOP primary.===

    If anything, it’s a proportional response to Rauner’s meddling and with the really great product produced, this was worth the wait, and a job well done (can’t believe I’m saying this about any National Crew involved)


  31. - Lucky Pierre - Thursday, Mar 15, 18 @ 10:26 pm:

    Perhaps the DGA can enlighten us on all the Illinois Democrats have done during the past three years to improve Illinois competitiveness and grow our economy.

    They could also tell us what Rauner policies slipped by the Speaker and are now law in Illinois.

    What policies did Jeannie Ives implement that torpedoed Illinois economy?

    Illinois has been in decline since 2001, which would include 12 years where they had total control of Springfield


  32. - Anon - Friday, Mar 16, 18 @ 6:41 am:

    I guess Rauner was right. Jeanne Ives is Madigan’s favorite Republican.


  33. - Three Dimensional Checkers - Friday, Mar 16, 18 @ 7:32 am:

    Meh. It is not going to work at this point at that figure. Seems like a waste of resources.


  34. - Oswego Willy - Friday, Mar 16, 18 @ 7:54 am:

    ===Illinois has been in decline since 2001, which would include 12 years where they had total control of Springfield===

    Then Rauner is a failed governor, as Quinn was, as Rod was.

    Why are you supporting a failed governor “Lucky Pierre” since you are having real trouble with “all” since 2001.

    I’ll look forward to you voting against Rauner to break the cycle since 2001.


  35. - Soccermom - Friday, Mar 16, 18 @ 7:59 am:

    What agency did this?


  36. - Anonymous - Friday, Mar 16, 18 @ 8:18 am:

    ==you won’t see anything like a real campaign until September because DGA will have to save enough to prop up Biss or especially Kennedy in the fall==

    Which won’t matter if Ives gets the Republican nod.

    ==Perhaps the DGA can enlighten us on all the Illinois Democrats have done during the past three years to improve Illinois competitiveness and grow our economy.==

    They blocked the agenda of the guy who came into office griping that people make too much money.


  37. - Pundent - Friday, Mar 16, 18 @ 8:23 am:

    The Ives ad is brilliant on so many fronts. It turns the heat up on Rauner while simultaneously making it abundantly clear why Ives will never win a statewide election now or in the future. I’m not sure what she gets out of this race at the end of the day.

    Maybe Joe Walsh needs a co-host?


  38. - Three Dimensional Checkers - Friday, Mar 16, 18 @ 8:32 am:

    It’s more copying a smart strategy from Missouri than implementing a smart strategy for the current primary.


  39. - Roman - Friday, Mar 16, 18 @ 8:45 am:

    To Ives’ statement:

    The last thing Lipinski needs is Jeanne coming to his defense. Man, if Newman wins one of her first “thank you” calls Wednesday morning should be to Ives.


  40. - Grandson of Man - Friday, Mar 16, 18 @ 8:57 am:

    I saw in an article this morning that an internal poll shows the Ives-Rauner race tightening to within single digits.


  41. - Demoralized - Friday, Mar 16, 18 @ 9:24 am:

    LP

    When are you going to tell us all what the Governor has done during his term in office besides whine about Madigan being mean? There is one simple fact that is obvious except to those who are on the whining bandwagon. The Governor has been a failure at governing. That is indisputable.


  42. - Stand Tall - Friday, Mar 16, 18 @ 9:29 am:

    “I’ll look forward to you voting against Rauner to break the cycle since 2001.”

    Can’t break the cycle with the Democrats in charge of the GA and most other major offices. And the State continues to go downhill with the same failed policies that the Democrats have followed during Rauner’s term. What have the Democrats changed during his term to make Illinois appear to be more business friendly? Change and improvement doesn’t come with only one branch of the government on board. And past Republican Governors trying to work with the Democratic GA didn’t work out to well for the citizens of Illinois either. OW the supposed Republican. I will be forced once again to vote for Rauner in Nov. as the Democratic candidates offer nothing but adding too the problems that have put the State in its current long term mess. More taxes, fees and regulations do not solve the problems of the State without some major reforms.


  43. - Publius - Friday, Mar 16, 18 @ 9:37 am:

    Even blind pigs will find an acorn once in a while.

    Ives response was to much all she needed to say was thank you.


  44. - VanillaMan - Friday, Mar 16, 18 @ 9:37 am:

    If Ives didn’t look like she could win, these ads wouldn’t exist.


  45. - Oswego Willy - Friday, Mar 16, 18 @ 9:38 am:

    ===OW the supposed Republican.===

    Rauner is NOT a Republican, Rauner is a Raunerite.

    Keep up.

    ===Can’t break the cycle with the Democrats in charge of the GA and most other major offices. And the State continues to go downhill with the same failed policies that the Democrats have followed during Rauner’s term.===

    Rauner has failed to stop Democrats?

    Why re-elect him? Rauner fails Illinois, fails to stop Democrats, what would be different in a second term?

    ===Change and improvement doesn’t come with only one branch of the government on board. And past Republican Governors trying to work with the Democratic GA didn’t work out to well for the citizens of Illinois either.===

    This ONLY makes any sense if you are saying Raunerism is the answer, as Republicans are as much at fault as Democrats.

    So, if you’re a Raunerite, why do you care, I’m a Republican.

    ===I will be forced once again to vote for Rauner in Nov. as the Democratic candidates offer nothing but adding too the problems that have put the State in its current long term mess.===

    Democracy isn’t a forced exercise, the election in Russia upcoming us a forced “democratic exercise” with no choices.

    ===More taxes, fees and regulations do not solve the problems of the State without some major reforms.===

    “I’m frustrated too but taking steps to reform Illinois is more important then a short term budget stalemate” - Rauner’s former floor leader… that led to 2 years, no budget.

    Maybe it’s YOU that are confused.

    I’m a Republican. You’re a Raunerite. You embrace it, you just can’t see it, lol


  46. - VanillaMan - Friday, Mar 16, 18 @ 9:43 am:

    How much has Ives spent so far?
    How much has Rauner spent?

    “Why aren’t I 50 points ahead, you might ask?”


  47. - City Zen - Friday, Mar 16, 18 @ 10:01 am:

    The Ives of March are upon us.


  48. - Tim - Friday, Mar 16, 18 @ 10:58 am:

    I missed a call last night from the Ives campaign about a live town hall meeting where she answered question and expected to “respond to Bruce Rauner’s lie that I’m with Mike Madigan.” Kind of would have liked to have listened in on that.


Sorry, comments for this post are now closed.


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