60 Comments - Huh? - Thursday, Aug 25, 16 @ 3:33 pm: White Sox playing home games at the “Bruce and Diana Rauner” Stadium. - Michelle Flaherty - Thursday, Aug 25, 16 @ 3:34 pm: Yes, it can always get worse. that’s the lesson of the past 15 years - New Slang - Thursday, Aug 25, 16 @ 3:34 pm: Yes. It can. TRUMP FIELD. - Linus - Thursday, Aug 25, 16 @ 3:36 pm: Sure: Kirk and Duckworth could schedule a ‘debate’ there. - Deft Wing - Thursday, Aug 25, 16 @ 3:36 pm: Sox Park it is for me too. I sometimes go back to Comiskey. I really miss Comiskey. I hated “The Cell.” But in comparison to … oh, I just can’t even write it, I wish The Cell would stay. To your post. Unfortunately, it can get worse. I dread the thought of how. But true White Sox fans know misery is now upon us, in droves. - Give Me A Break - Thursday, Aug 25, 16 @ 3:37 pm: Come on Rich, just think how good it feels and sounds when you say, “Cap. Fax Sox Park”. Make it happen. - Hello - Thursday, Aug 25, 16 @ 3:37 pm: Yes it can for Sox fans…the best team in baseball, the Cubs, could win the World Series! - My button is broke... - Thursday, Aug 25, 16 @ 3:39 pm: It can always get worse. But as a Cubs fan, I will gladly call it Guaranteed Rate Field! - Johnnie Walker Blue - Thursday, Aug 25, 16 @ 3:41 pm: As a Cubs fan I generally have called it Comisky or The Cell. I’m now going to just start calling it Sox Park. Guaranteed Rate Field is a monstrosity of a name - Oswego Willy - Thursday, Aug 25, 16 @ 3:42 pm: ===Can it get any worse?=== SOX SIGN TEBOW - Trolling Troll - Thursday, Aug 25, 16 @ 3:46 pm: The arrow says yes. - Bogey Golfer - Thursday, Aug 25, 16 @ 3:46 pm: In today’s Tribune, Paul Sullivan suggested a shortened version similar to “the Cell”. His suggestion…the G-spot. - Norseman - Thursday, Aug 25, 16 @ 3:47 pm: It could have been “Charmin Toilet Paper Field.” - Juice - Thursday, Aug 25, 16 @ 3:48 pm: After a months long search for new revenue streams, Chairman Jerry Reinsdorf announced that the naming rights to the team have been sold. Welcome to the American League, the Chicago Oscar Meyer Wieners! - Mama - Thursday, Aug 25, 16 @ 3:49 pm: Unfortunately , it can get worse. - 47th Ward - Thursday, Aug 25, 16 @ 3:51 pm: ===Can it get any worse?=== They could trade Chris Sale for Albert Pujols. - James the Intolerant - Thursday, Aug 25, 16 @ 3:51 pm: Typical of the last few years is grabbing Big Game James Shields and now the owe him $20M/year for the next two years. - Dozer - Thursday, Aug 25, 16 @ 3:51 pm: Could it get worse? * Cubs win world series * Sox bring back Robin * Trade Sale to Cubs/Cubs sign Sale as free agent * maintain two headed monster: Kenny and Rick this was fun..thanks Rich #FlytheW - ChicagoVinny - Thursday, Aug 25, 16 @ 3:51 pm: “Tronc Field” It could always get worse. - Hopeless Solo - Thursday, Aug 25, 16 @ 3:56 pm: Surely one of you baseball fans/state government wonks can do something hilarious with the new initials. GRF? Continuously underresourced? Slow to pay? There’s comedy in there somewhere. - JS Mill - Thursday, Aug 25, 16 @ 4:00 pm: =Can it get any worse?= Yes, they could call it Wrigley Field. - Oswego Willy - Thursday, Aug 25, 16 @ 4:00 pm: ===Can it get any worse?=== Sox Aquire Clark the Cub - A guy - Thursday, Aug 25, 16 @ 4:01 pm: Sure, it almost did. They could be playing in the Tropicana Dome. I don’t call any of these places by their corporate names, except Wrigley. Irony they were 100 years ahead of everyone else, eh? - Anonymous - Thursday, Aug 25, 16 @ 4:04 pm: Just call it New Cominskey Park — drives the Obama-haters crazy (crazier, if that’s possible). I don’t recognize name changes, and you don’t have to: They will always be Sears Tower, the Standard Oil Building, the Northwestern Station, etc. Twenty-something cabbies from Guineau-Bissau and Pakistan can figure it out, so no worries. - Jeff Trigg - Thursday, Aug 25, 16 @ 4:04 pm: Montreal White Sox at Shaw Communications Field. 2030 can’t come soon enough. - Albany Park Patriot - Thursday, Aug 25, 16 @ 4:05 pm: The GRATE. That’s the BEST possible outcome. - Small town taxpayer - Thursday, Aug 25, 16 @ 4:11 pm: I wonder if Sox chairman Jerry Reinsdorf will be sending any portion of the payments for the naming rights to the Illinois Sports Facilities Authority (ISFA) (aka Illinois taxpayers) who own the facility? - Keyrock - Thursday, Aug 25, 16 @ 4:12 pm: Don’t listen to our corporate overlords. Just keep calling it Kaminsky. - L.A. - Thursday, Aug 25, 16 @ 4:14 pm: I’m with Anonymous @ Thursday, Aug 25, 16 @ 4:04 pm. Assembly Hall will always be Assembly Hall, I don’t care what name they want to put on the marquee. - Anon - Thursday, Aug 25, 16 @ 4:17 pm: “Hon. Michael J. Madigan Field” - they’ll keep redrawing the park dimensions so the Sox can always win - Streator Curmudgeon - Thursday, Aug 25, 16 @ 4:23 pm: Worse? You betcha! Preparation H Park? - Chicago_Downstater - Thursday, Aug 25, 16 @ 4:23 pm: I’m a lifelong Cubs fan. That being said, when I heard the news on the SCORE yesterday, gotta say I felt a lil bad for you White Sox folks. Don’t know if it can get worse, but it can get better. The SCORE mentioned that Guaranteed Rate is changing its logo, so maybe the downward arrow will disappear. - Publius - Thursday, Aug 25, 16 @ 4:24 pm: Rauner turnaround field - Anon Downstate - Thursday, Aug 25, 16 @ 4:31 pm: “The Cell”, part of the Chicago Bulls Sports Complex. - lake county democrat - Thursday, Aug 25, 16 @ 4:35 pm: They could move the radio broadcast to the even wingnuttier WIND. - Six Degrees of Separation - Thursday, Aug 25, 16 @ 4:40 pm: A promotion similar to the Disco Demolition goes bad, but this time the entire stadium is blown up, including the new Guaranteed Rate sign. - sal-says - Thursday, Aug 25, 16 @ 4:44 pm: == Can it get any worse? == You betcha !!!! : Keep Williams : Keep Ventura More than ’nuff said. - Gus - Thursday, Aug 25, 16 @ 4:51 pm: Yes I have and always will call it Comisky. If I were a Cubs fan, I would stay quite. What’s the name of their spring training home? Anything can change at any time. - IL Dem - Thursday, Aug 25, 16 @ 4:56 pm: Wouldn’t it have been fabulous if Cubs Food had bought the naming rights. - Responsa - Thursday, Aug 25, 16 @ 5:09 pm: I’m really hoping that the company nukes the red arrow pointing down logo and replaces it with something more aesthetically appealing and inspirational to fans and players of the baseball team with which they are associating themselves on a long term financial basis. The name is bad but must be understood as part of the national trend toward corporate naming rights of sports venues. U.S. Cellular money paid for some very nice features and upgrades at the south side stadium which have made Sox Park miles ahead of Wrigley in terms of amenities, sight lines and and fan comfort. So, guaranteed Rate management, fix the logo and I’ll gladly leave you in peace while my family continues to refer to it as Sox Park. - Responsa - Thursday, Aug 25, 16 @ 5:15 pm: ==I wonder if Sox chairman Jerry Reinsdorf will be sending any portion of the payments for the naming rights to the Illinois Sports Facilities Authority (ISFA) (aka Illinois taxpayers) who own the facility?== Answers are at Crain’s. Google for article if you are interested. - Now What? - Thursday, Aug 25, 16 @ 5:17 pm: Yes, it can get worse. You can keep being Sox fans! - Mark - Thursday, Aug 25, 16 @ 5:27 pm: i think it will continue until we have the Bill Wirtz effect. - Bobbysox - Thursday, Aug 25, 16 @ 5:29 pm: The worst thing would be if they used the name The Grate for a year and switched it to America Field, and the fans would be clamoring to make America Grate Again. - Anonymous - Thursday, Aug 25, 16 @ 5:33 pm: It can always get worse. If there’s one thing I’ve learned from being a political junkie ever since I was 10, it’s that it can always get worse. If it turns out that the only brands that get added value from naming rights are pet food brands, we’ll get “Pedigree Tasty Bites Park” or some gibberish like that. We had the Poulan Weed Eater Bowl for several years, nothing stopping them from escalating that to long-term naming rights of a stadium as opposed to a game. - Angry Chicagoan - Thursday, Aug 25, 16 @ 5:33 pm: And again, anon 5:33 is me. How do I get auto-populate to work again?? - Anonymous - Thursday, Aug 25, 16 @ 5:49 pm: == Can it get any worse? == Oh, yeah. Missed ‘Sox Problem #1′ earlier. Ownership ! 😣 - Ravenswood Right Winger - Thursday, Aug 25, 16 @ 6:19 pm: Yes. A lifetime contract for Kenny Williams. - Anonymous - Thursday, Aug 25, 16 @ 7:02 pm: What we need is for all the school children to send in their pennies. When we get enough, we buy the naming rights and call it Comiskey. - Arthur Andersen - Thursday, Aug 25, 16 @ 7:42 pm: Cialis Field? Racing fans will remember that Mark Martin, a true gentleman, had to drive a NASCAR Racecar(TM) painted in his sponsor’s colors. Yes, a big four-wheeled Viagra tablet rollin’ round the track. It can always get worse. - Just Me - Thursday, Aug 25, 16 @ 8:14 pm: I don’t understand why it was the Sox that made the announcement. Isn’t the ballpark owned by the Sports Facilities Authority. Shouldn’t they be the ones making the announcement? C’mon, Quinn’s former campaign staff that now manage the authority disgusting salaries need SOMETHING to do! The least they could do is write a press release. - ANON - Thursday, Aug 25, 16 @ 9:38 pm: I call it G-Rate as in the Sox are playing great down at G-Rate - Amalia - Thursday, Aug 25, 16 @ 10:16 pm: can it get any worse? yes, if the team is sold to some rich jerk who has little idea of Sox history or lot tailgates or the love of that exploding scoreboard. some have problems with Reinsdorf…..some never forgive the strike shortened season and his role, probably denying Sox fans a WSeries win then. but he got us the Sox win in 2005. hear that Cub fans? We won the World Series. and this year, we split with the Cubs on the field. that’s the season for me. could not give a hoot about the Domestic Violence excusing Cubs. - Tom K. - Thursday, Aug 25, 16 @ 10:52 pm: Amalia took the words right out of my keyboard. Won’t be too long before the North Side Apologists fall back into their “Wait till next year” mantra. Now THAT’S a ballpark that needs to be renamed - “Heimlich Field”, anyone? - TinyDancer(FKA Sue) - Thursday, Aug 25, 16 @ 11:41 pm: Emily Litella would have a great time with this one. - Anonymous - Friday, Aug 26, 16 @ 12:40 am: It is sort of debatable if “Wrigley Field” was named solely to promote chewing gum. It was the actual name of the team owner and not the same as “Double Mint Stadium.” The prior owner of the Cubs (Weegham) also had his name on the park before he sold the ownership. - Big Joe - Friday, Aug 26, 16 @ 8:50 am: Sure, it can always get worse. Sox can allow that country bumpkin, Hawk Harrelson, to be on every broadcast again. Gawd, he is AWFUL. The main reason that watching Sox games is virtually impossible when they are on the road. - Just Sayin' - Friday, Aug 26, 16 @ 9:01 am: Sometimes you should just say “no thanks” and take the lower bidder. Yes, I think “Yahoo Field” would draw equal or more ire. - JDuc - Friday, Aug 26, 16 @ 9:06 am: Will always be Comiskey park, Sears Tower and Public aid…… - siriusly - Friday, Aug 26, 16 @ 9:40 am: Honestly the worst name ever. Practically any other Chicago based company (maybe not “mondelez”") would have had a better sounding name on the ballpark: WeatherTech Field Vienna Beef Park Al’s Beef Field Tootsie Roll Park Walgreens Field I don’t care about selling naming rights, I have gotten used to it most places. But best rate is the worst name. White Sox haven’t failed this badly since they decided to stick with Robin Ventura for this season. Sorry, comments for this post are now closed.