For years, it’s been consistent: no matter who was in charge, state government continued to waste your money, racking up billions in unpaid bills and spending a fortune on interest that could have been used to improve schools or fix roads.
When I took office, I said those days were over. Now, we pay bills on time.
We’re eliminating the backlog, and last year alone saved $262 million.
Because it’s your money, and it’s time Springfield respected it.
Solid A, no question on the connect and truth, incumbents run on accomplishments, this is undeniable.
The shredding of money makes “cash” look… frivolous… when saving dollars is the message. No sound kinda makes the confusion more apparent, so no “A” from me… but…
Rated B-
Strong because of our improved financial situation and paying of bills. How much more irresponsibility can we taxpayers take? Tax tax tax, spend spend spend, debt debt debt. Ugh.
A little weaker because Rauner purposely blew up the bill backlog and starved the state budget, which is not “politicians of both parties.”
Short, poignant, relevant to citizenry. It also does not attack people (other than past leadership in both parties. I give it a A/B (90%). It would be better if it included a statement of what the debt was when he came to office, and what it is now, so citizens could see how much has been paid down.
B-. It’s a little low energy for a high concept ad? But another message playing on Republican turf will probably do him a lot of good.
==A little weaker because Rauner purposely blew up the bill backlog and starved the state budget, which is not “politicians of both parties.” ==
Eh, Blago, Quinn, and MJM sure helped over the years. Plus, that’s a message that people will like. Even our own Lucky Pierre constantly whines that Pritzker doesn’t blame past Dems enough.
I say a solid A. Straight forward. Focuses on one stat that makes his point about fiscal responsibility. And, while it would be great if the graduated income tax came through, it not going through helps him make a commercial like this right now.
- Back to the Future - Tuesday, Mar 8, 22 @ 10:02 am:
Liked the use of citizen actors better than these kinds of “look at me” ads.
Frankly getting a bit tired of JBP patting himself on the back.
Ad Grade- - C+.
The topic is worth an ad but I believe the shredding metaphor misses the mark. Things are shredded because they are no longer valuable or useful. Taxpayer dollars really do not fall into that category for most people regardless of how the dollars may have been spent or saved. Gotta go with a C on this one.
==And GRyan before that (i.e., Illinois First). ==
For sure. Not saying we’re suffering from a shortage of people to blame. Just saying that it’s good politics to mention that both parties contributed to this mess, and it has the benefit of being true.
A lot of these ads definitely seem aimed at suburban voters who probably aren’t used to voting for Democrats down-ballot. Definitely leaning in on the fiscal responsibility angle.
- JB Whisperer - Tuesday, Mar 8, 22 @ 9:22 am:
Funny to watch Democrats run as fiscal conservatives. That being said. Very good ad.
- Torco Sign - Tuesday, Mar 8, 22 @ 9:26 am:
He shouldn’t be in front of all the shredded dollars. It looks like he did it.
- Lurker - Tuesday, Mar 8, 22 @ 9:26 am:
The truth in this ad makes defending republicans hard as there are very few that are fiscally responsible anymore.
- Bruce( no not him) - Tuesday, Mar 8, 22 @ 9:27 am:
… last year alone saved $262 million.
“In other words, my pocket change.” S/
- supplied_demand - Tuesday, Mar 8, 22 @ 9:28 am:
> Funny to watch Democrats run as fiscal conservatives.
Seems like it was meant for DuPage County. I like to see them taking advantage of the message Republicans abandoned years ago.
- Amalia - Tuesday, Mar 8, 22 @ 9:28 am:
C. Don’t think the shredding works as the best example for saving money.
- Oswego Willy - Tuesday, Mar 8, 22 @ 9:31 am:
It’s an “A-“
Solid A, no question on the connect and truth, incumbents run on accomplishments, this is undeniable.
The shredding of money makes “cash” look… frivolous… when saving dollars is the message. No sound kinda makes the confusion more apparent, so no “A” from me… but…
It’s an “A-“
- Grandson of Man - Tuesday, Mar 8, 22 @ 9:32 am:
Rated B-
Strong because of our improved financial situation and paying of bills. How much more irresponsibility can we taxpayers take? Tax tax tax, spend spend spend, debt debt debt. Ugh.
A little weaker because Rauner purposely blew up the bill backlog and starved the state budget, which is not “politicians of both parties.”
- H-W - Tuesday, Mar 8, 22 @ 9:35 am:
Short, poignant, relevant to citizenry. It also does not attack people (other than past leadership in both parties. I give it a A/B (90%). It would be better if it included a statement of what the debt was when he came to office, and what it is now, so citizens could see how much has been paid down.
- Cheryl44 - Tuesday, Mar 8, 22 @ 9:39 am:
I don’t see the shredded money behind him as he did it. I see it as wasting money is behind us now.
- Arsenal - Tuesday, Mar 8, 22 @ 9:51 am:
B-. It’s a little low energy for a high concept ad? But another message playing on Republican turf will probably do him a lot of good.
==A little weaker because Rauner purposely blew up the bill backlog and starved the state budget, which is not “politicians of both parties.” ==
Eh, Blago, Quinn, and MJM sure helped over the years. Plus, that’s a message that people will like. Even our own Lucky Pierre constantly whines that Pritzker doesn’t blame past Dems enough.
- Montrose - Tuesday, Mar 8, 22 @ 9:55 am:
I say a solid A. Straight forward. Focuses on one stat that makes his point about fiscal responsibility. And, while it would be great if the graduated income tax came through, it not going through helps him make a commercial like this right now.
- Back to the Future - Tuesday, Mar 8, 22 @ 10:02 am:
Liked the use of citizen actors better than these kinds of “look at me” ads.
Frankly getting a bit tired of JBP patting himself on the back.
Ad Grade- - C+.
- Oswego Willy - Tuesday, Mar 8, 22 @ 10:14 am:
===Frankly getting a bit tired of JBP patting himself on the back.===
You must be new to incumbents taking credit as a strategy.
Get use to it, there’s a whole laundry list yet to be in ads.
- Flyin' Elvis'-Utah Chapter - Tuesday, Mar 8, 22 @ 10:33 am:
A-Hey, look, I’m paying bills on time.
“getting a bit tired of JBP patting himself on the back”
Yeah, politicians are generally known for their humility.
- NonAFSCMEStateEmployeeFromChatham - Tuesday, Mar 8, 22 @ 11:08 am:
==Eh, Blago, Quinn, and MJM sure helped over the years. ==
And GRyan before that (i.e., Illinois First).
- JS Mill - Tuesday, Mar 8, 22 @ 11:09 am:
B+, but I do like the ordinary citizen ads better.
- Responsa - Tuesday, Mar 8, 22 @ 11:10 am:
The topic is worth an ad but I believe the shredding metaphor misses the mark. Things are shredded because they are no longer valuable or useful. Taxpayer dollars really do not fall into that category for most people regardless of how the dollars may have been spent or saved. Gotta go with a C on this one.
- Arsenal - Tuesday, Mar 8, 22 @ 11:36 am:
==And GRyan before that (i.e., Illinois First). ==
For sure. Not saying we’re suffering from a shortage of people to blame. Just saying that it’s good politics to mention that both parties contributed to this mess, and it has the benefit of being true.
- left of what - Tuesday, Mar 8, 22 @ 11:38 am:
Pretty decent for an early season ad. Controlling the framing around the budgetary stuff early makes sense.
- Nick - Tuesday, Mar 8, 22 @ 2:20 pm:
I’ll give it an A.
A lot of these ads definitely seem aimed at suburban voters who probably aren’t used to voting for Democrats down-ballot. Definitely leaning in on the fiscal responsibility angle.