* The Tribune profiles the Republican primary for governor…
For his part, Rauner might have been slow to take Ives’ candidacy seriously, but once the money started pouring into her campaign, the governor quickly pivoted to an offensive strategy.
He started airing TV ads and sending out mailers that labeled Ives “Madigan’s Favorite Republican,” pointing to less than $7,000 in campaign contributions she’d received from a Madigan-allied labor union, and comments she’d made touting Madigan’s support for some of her bills.
The mailers have been effective in some parts of the state, where voters have started to associate Ives with the unpopular speaker, an Ives campaign worker said.
Ives also spent money early to try to build name recognition among voters, leaving her with less for the stretch run. In an email fundraising pitch to supporters, Ives said she needs to raise $10 million by election day to get her message out in TV ads and for get-out-the-vote operations.
* And speaking of the Madigan angle, the BGA and Politifact have weighed in…
Rauner’s campaign ad said: “Who’s really behind Jeanne Ives’ campaign for governor? Mike Madigan’s corrupt insider machine. They’ve bankrolled her campaign with thousands in shady labor union cash, turning Ives into another Madigan lackey.”
A political committee that has supported Michael Madigan and a number of other politicians of both parties gave money to Jeanne Ives. And records show the contributions to Ives total $6,900, a far cry from the $2.5 million she has received from a conservative businessman who once was a major donor to Rauner.
Ives was once a loyal supporter of Rauner in the Illinois House, but broke with the governor last year because she claimed he had become too liberal on social issues. Central to her complaint was Rauner’s signing of abortion rights and immigrant rights legislation that Ives opposed and Madigan backed.
That is hardly a portrait of a Madigan lackey. Indeed, it is the opposite.
Rauner campaign claims about Ives and Madigan turn credibility and rational argument inside out. That is why we give them our lowest possible credibility rating, Pants On Fire!
The latest Rauner ad is here.
But does she have the money to fight back? It doesn’t appear so.
* Pearson…
Republican state Rep. Jeanne Ives’ campaign said Sunday it is up with a new TV ad that compares Gov. Rauner to former Democratic President Barack Obama.
“Bruce Rauner lies so much he reminds us of another Chicago politician,” a narrator says. The ad then cuts to a June 15, 2009, clip of Obama talking about a concept of the Affordable Care Act that didn’t happen. “If you like your doctor, you will be able to keep your doctor. Period,” Obama says.
It’s unclear how widespread Ives’ ad will appear. No new advertising contracts for Ives have been posted by Chicago TV stations or cable since last month. [Emphasis added.]
Everybody wants to write about the hard-fought campaign as if the two candidates had equal access to messaging, but Pearson just dumped a lake’s worth of cold water on those hot takes. Ives has burned through her cash and can’t place new ads. That’s the real story here now.
I suppose the Ives campaign believes voters will read her new campaign book. She spent big bucks on that mailer, but I cannot imagine that it’ll move many numbers.
The “ad” is here, the transcript is here.
*** UPDATE *** Dan Proft pushes back against Pearson’s report. Here’s the printable part…
We had Quincy vets home all last week plus radio statewide. We’re on statewide nets plus radio this week with the “Neither Should You” spot
…Adding… More from Proft…
$300K buy delivering 560 TRPs in Chicago and another 1400 TRPs outside Chicago DMA, networks. This doesn’t include radio which is also up statewide. It may not be Rauner scale but that’s a real buy.
* Related…
* Rauner and Ives appear in Altamont, attend Lincoln Day Dinner: Rauner declined questions before leaving the dinner Sunday. In an emailed statement, Will Allison, a spokesman for Rauner’s campaign, responded to Ives’ comments, saying, “Rep. Ives is simply unelectable. She is refusing to stand up to Mike Madigan and won’t commit to rolling back his massive income tax hike. Governor Rauner has a plan to cut taxes and reform government, and that’s why he will win this primary and defeat JB Pritzker in November.”
* Ives brings ‘truth tour’ to Q-C: “It was not a hard choice getting in this race. It was hard for some of my supporters, knowing the daunting task going up against a guy who’s got millions of dollars, $100 million worth of name (recognition) behind him and three years of incumbency. How do you take a guy like this out?”
* Jeanne Ives’ challenge forces Gov. Bruce Rauner to keep eyes on GOP primary
* Rauner, Ives face off in Republican gubernatorial primary
* Arriving in ILGOP mailboxes statewide: The Governor You Don’t Know