Rauner unveils several new short ads
Monday, Dec 9, 2013 - Posted by Rich Miller
* Bruce Rauner’s campaign has a new Christmas themed ad called Snow Globe…
* Rauner has released several more 15-second ads. From his campaign…
Bruce Rauner today launched a new interactive, multimedia ad campaign across television, mobile and digital platforms, including Facebook and Twitter. The effort builds on Bruce’s theme of hammering the special interests running state government and engages Illinoisans ready to shake up Springfield.
The campaign’s website, HammerAndShake.com, features seven :15 videos. In the first phase of the campaign, two of the videos are running in heavy rotation on television as well as receiving substantial digital promotion. Illinoisans are asked to vote on which video should be the next to go on TV.
The campaign is also being heavily promoted on social media.
* They’re all pretty clever. Hammer…
* Lunch…
* Light…
* Table…
* Boom…
* Shake…
