* Back in 2006, GOP gubernatorial candidate Jim Oberweis faked some newspaper headlines in a couple of TV ads…
Republican governor candidate Jim Oberweis is launching two TV ads that use made-up newspaper headlines to attack front-runner Judy Baar Topinka’s integrity.
The words are displayed as if they appeared on the front pages of the Tribune, the Chicago Sun-Times, the St. Louis Post-Dispatch and the State Journal-Register of Springfield.
But Oberweis campaign manager Joe Wiegand said, “those aren’t headlines.” Instead, he said, the “text is excerpted” from stories that appeared in those publications. A review of the stories did not find the exact words as they were presented in the ads, which are to begin airing Wednesday.
“We are not printing a newspaper,” Wiegand said Tuesday. “We are doing a television advertisement.”
Charles Wheeler, a journalism professor at the University of Illinois at Springfield, called the ads deceitful.
* Bruce Rauner is doing pretty much the same thing with his latest TV ad…
Bruce Rauner debuted his latest attack ad against Democratic Gov. Pat Quinn on Wednesday — a TV spot called “Headlines” that relies in part on independent news stories but features headlines the Republican’s campaign made up and doctored to make them sound more critical. […]
But in two other cases, the Rauner ad makes up headlines that did not appear with the source cited, and in at least three other cases, headlines were shortened to buttress the campaign’s attack on Quinn. Rauner campaign spokesman Mike Schrimpf defended the technique, saying in an e-mail that “due to time and space constraints, the phrases had to be condensed.”
In one case, the ad displays the words “Quinn education cuts lead to teacher layoffs and larger class sizes,” which the Rauner campaign attributes to an April 11 Associated Press report that appeared on the Washington Times web site.
But the actual headline was “Quinn, Rauner spar on education in 1st 2014 event” from a story about a joint appearance by the two candidates before the Illinois Education Association.
The quoted “headline” by the Rauner camp’s ad also does not appear as a phrase in the AP’s news article. Instead, the “headline” paraphrases a Rauner attack on Quinn from the event, not an independent statement of fact from the AP.
* From today’s Quinn presser…
* The ad in question…