Capitol - Your Illinois News Radar » Hynes’ new ad and Quinn’s video promo flops
SUBSCRIBE to Capitol Fax      Advertise Here      Mobile Version     Exclusive Subscriber Content     Updated Posts    Contact
To subscribe to Capitol Fax, click here.
Hynes’ new ad and Quinn’s video promo flops

Monday, Nov 2, 2009

* Dan Hynes has just posted his latest TV ad online. It’s been running since Friday. Rate it

* Meanwhile, Gov. Pat Quinn’s online videos continue to be excellent. The problem is the campaign doesn’t even try to get people to watch them. Here’s a video from last week’s petition filing

That Quinn video has been online since last Wednesday, yet it only had 61 views before I posted it here. I just don’t get those guys. They have a valuable asset and they waste it.

- Posted by Rich Miller        

  1. - Yellow Dog Democrat - Monday, Nov 2, 09 @ 3:59 pm:

    Some tips for Quinn:

    1 - email video to supporters;
    2 - post on your Facebook page;
    3 - Buy a standing ad on Capitolfax and just update the video.

    - YDD

  2. - Old History Professor - Monday, Nov 2, 09 @ 4:11 pm:

    I don’t think anyone except us hacks are paying attention to this back and forth right now. Quinn had to go up on the air to defend against Hynes’ attack and now we get this back and forth. The one thing that strikes me about Hynes’ ad, is the people in them look like actors- not real people. Say what you will about Quinn’s ad, but the people in them look like regular people you would see on the street. It will be fun to see a poll after a few weeks of this stuff, but I doubt you see much movement on either side.

    Also. good, simple, straight forward advice from YDD for the Quinn folks.

  3. - Will County Woman - Monday, Nov 2, 09 @ 4:14 pm:

    This Hynes ad is really good and very effective. It zings ya. I give it an A.

    I agree with the suggestions made by YDD.

  4. - Jimmy87 - Monday, Nov 2, 09 @ 4:24 pm:

    It’s no wonder Quinn’s video only has 61 views. I mean if there’s one topic to grab voters’ attention its the nightmarishly bureaucratized process of petition filing.

    Smell that? It smells like BORING.

  5. - Rich Miller - Monday, Nov 2, 09 @ 4:25 pm:

    That wouldn’t be for general audiencies, Jimmy87. You don’t put that on network TV. It’d be for his supporters. It’s a good vid.

  6. - Responsa - Monday, Nov 2, 09 @ 4:29 pm:

    Viewing these ads made me realize first and foremost that I (probably along with most regular Illinoisans) am still filled up and fed up with the overabundance of campaign ads which poisoned the airwaves during the elections a just year ago. Unfortunately most people are disgusted with Illinois politics and are just tuning out completely at this point, I believe.

  7. - Rich Miller - Monday, Nov 2, 09 @ 4:30 pm:

    Responsa, if TV ads didn’t work, nobody would run them.

    They work.

  8. - Jimmy87 - Monday, Nov 2, 09 @ 4:36 pm:

    I agree that it is a good video. As in the production quality and script are good - I also realize it will never hit the airwaves.

    But even if you are a supporter do you really care about a 1:09 long video about the filing process? I mean I guess I’m missing the point of some predawn footage that, even for his most ardent supporters, must be a lot like watching C-SPAN.

  9. - Rich Miller - Monday, Nov 2, 09 @ 4:36 pm:

    ===are just tuning out completely at this point, I believe. ===

    Your gut feeling doesn’t make it a fact. Try to keep that in mind here.

  10. - Bill - Monday, Nov 2, 09 @ 4:40 pm:

    ==I just don’t get those guys.==
    The problem with their campaign is the same as the problem with the governor’s administration.
    They just don’t have a clue.
    That starts at the top and works its way down the food chain.

  11. - soccermom - Monday, Nov 2, 09 @ 4:44 pm:

    YDD on the money as always. (I initially typed “right” as always, but of course he is actually more left…)

  12. - Chicago Cynic - Monday, Nov 2, 09 @ 4:51 pm:

    I love seeing Claude in that video. It’s a great day in the life of a campaign vid. And there are at least hundreds if not thousands of people who would have watched that vid (myself included) if they let us know it was there.

  13. - Anon - Monday, Nov 2, 09 @ 4:51 pm:

    Is there any information about how big of a buy both Hynes and Quinn have done?

  14. - Rich Miller - Monday, Nov 2, 09 @ 4:56 pm:

    Anon, you should subscribe.

  15. - Anon - Monday, Nov 2, 09 @ 5:23 pm:

    =====Anon, you should subscribe=====

    I figured that’d be the response Rich, but it was worth a shot HA HA

    I was more interested in who’s buy was larger. Hynes has to be spending more to catch up in name ID. If Quinn is matching him dollar for dollar, he’s in trouble. I was in Chicago over the weekend, and I saw a couple Hynes ads, but never saw Quinn’s.

  16. - Rich Miller - Monday, Nov 2, 09 @ 5:24 pm:

    ===I was more interested in who’s buy was larger.===

    Same answer.

  17. - Johnnyc - Monday, Nov 2, 09 @ 5:45 pm:

    “It zings ya. I give it an A. ”

    Will County Woman. Suprising.

    I find it funny that in a discussion of how professional and well done the Quinn videos are, the Hynes’ fans try to use them as an example of how the campaign doesn’t have a clue. The fact that they are professional and well done clearly shows that they actually do have a clue.

    Looks like the campaign has put up a new website. Looks great. There are a lot of videos up that weren’t before and more prominently featured. Should help w/ hits. The announcement video is particularly good.

  18. - Bathsheba - Monday, Nov 2, 09 @ 5:50 pm:

    While I like Hynes over Quinn, I don’t believe that Hynes’ TV ad is entirely honest. The ad states that a family of 4 making $50,000 would pay $600 more in taxes; however, the ad fails to take into account the increased tax deductions proposed by Quinn. The Institute on Taxation and Economic Policy published a report for a family of 4 making $50,0000, stating:

    Under Current Law
    IL base income$ 50,000
    Personal exemptions 4,000
    Dependent exemptions 4,000
    IL net income 42,000
    Initial tax owed @ 3% rate 1,260
    Property tax credit 130
    Final tax owed 1,130

    Under Quinn:

    IL base income$ 50,000
    Personal exemptions 12,000
    Dependent exemptions 12,000
    IL net income 26,000
    Initial tax owed @ 4.5% rate 1,170
    Property tax credit 130
    Final tax owed 1,040
    Change in tax owed ($)$ –90
    Change in tax owed (%)–8.0%

  19. - Anon - Monday, Nov 2, 09 @ 5:53 pm:

    Actually, Bathsheba, the Hynes ad is truthful. Quinn dropped the plan with deductions and supported a plan that was a straight 50% increase.

  20. - Will County Woman - Monday, Nov 2, 09 @ 6:36 pm:


    I stand by the rating that I to the Hynes ad. That ad is worthy of A. It’s sharp, hard-hitting, to the point and indicting: Quinn is and the editorial board speaking for themselves, it’s not a voiceover. That’s powerful. That’s like Tim Russert playing back tapes of things that people said. Come on now, you know how powerful that was when Tim Russert did that.

  21. - Arthur Andersen - Monday, Nov 2, 09 @ 7:56 pm:

    Claude must have had a cold. AA thinks Pat Quinn’s petitions would smell like damp paper mixed with (CENSORED.)

    Good or bad, placing scarce resources into that kind of a vid would torque me off big time if I were a Quinn funder.

    I like the Hynes ad. Very Good on my rating scale. I’ve watched that entire ed board interview (and BTW, it was not the Trib) and that clip isn’t the only time PQ sticks a Florsheim in his face.

  22. - RobRoy - Monday, Nov 2, 09 @ 10:31 pm:

    Hynes has a solid punch with that ad. Quinn vid….hmmm… let’s see, yes we filed our petitions and it was a snore..

  23. - Some Guy - Monday, Nov 2, 09 @ 11:09 pm:

    Here’s the thing; the other campaign spot for Quinn that had the unregistered istockphoto images may have been a fluke. So I watched this one about standing in line to file.

    But I know my Warner Brothers cartoons, and I know the instrumental tune “Power House” when I hear it, and I will bet you my Tex Avery collection Quinn’s staff did not pay for the rights to use that tune underneath their footage.

    That’s two incidents in one week; people in advertising get fired for slips like that.

    I blame it on their youth: kids fresh out of college are used to just stealing things off the internet as if everything is free.

  24. - Levois - Monday, Nov 2, 09 @ 11:31 pm:

    If you’re looking for a video on petition filing this may not hold a candle to Pat Quinn, but by comparison the point is the same!

  25. - Will County Woman - Tuesday, Nov 3, 09 @ 12:04 am:


  26. - wordslinger - Tuesday, Nov 3, 09 @ 10:38 am:

    Some Guy, thanks for pointing out the Looney Tunes music. It was driving me crazy trying to figure out where I had heard it before.

    The Quinn video is excellent — he should use whoever did it for his less-than-inspired spots.

    To date, the best spot, by far, is the Hynes intro featuring his teacher, wife (superstar), neighbor and Adlai.

    The one thing I can’t figure out is how, in 2009, I look older than Adlai. He served in Korea, for goodness sakes.

    I’ll have to ask the guys at the tavern later how that could have happened…

  27. - Liz - Tuesday, Nov 3, 09 @ 6:47 pm:

    To think that Claude has been with PQ since 76 shows how devoted he really is. Pre-dawn petition drive video supported that. Especially liked the end with the “Ahh, smell this?” Victory!

  28. - ittakesavillage - Tuesday, Nov 10, 09 @ 4:40 pm:

    I don’t understand all this back and forth why not tell us what they can do for Illinois. I love the little boy in the Hynes commercial he is in my daughters pre K class and just too sweet.

Sorry, comments for this post are now closed.

* Davis won't say how he voted on Liz Cheney, but said "I don't disagree with anything she said," encourages people to get vaccinated
* Bar's unusual First Amendment lawsuit against state and local mitigations dismissed after it failed to file response
* Question of the day
* Expanding Renewable Energy Will Save Illinois Consumers Billions And Create Tens Of Thousands of Jobs
* *** UPDATED x1 *** More sunlight needed in LaSalle Veterans' Home inquiry
* Pick a lane
* It's just a bill
* *** UPDATED x1 *** 1,795 new confirmed and probable cases; 26 additional deaths; 1,899 hospitalized; 466 in ICU; 2.7 percent average case positivity rate; 3.3 percent average test positivity rate; 80,591 average daily doses
* Rate the new Illinois tourism ad "Time for me to drive"
* Gun pipeline shut down by feds
* Time Is Running Out To Hold Utilities Accountable
* Governor Pritzker Said On The Campaign Trail: “I’m In Favor Of Fair Maps.”
* COVID-19 roundup
* Challenge to mandatory life sentence for teens reaches Illinois Supreme Court
* White protégé Burnett says he won't run for SoS
* *** UPDATED x3 *** Treasury Department won't let states and locals use ARP money to pay off debt
* Open thread
* SUBSCRIBERS ONLY - Today's edition of Capitol Fax (use all CAPS in password)
* Yesterday's stories

Visit our advertisers...











Main Menu
Pundit rankings
Subscriber Content
Blagojevich Trial
Updated Posts

May 2021
April 2021
March 2021
February 2021
January 2021
December 2020
November 2020
October 2020
September 2020
August 2020
July 2020
June 2020
May 2020
April 2020
March 2020
February 2020
January 2020
December 2019
November 2019
October 2019
September 2019
August 2019
July 2019
June 2019
May 2019
April 2019
March 2019
February 2019
January 2019
December 2018
November 2018
October 2018
September 2018
August 2018
July 2018
June 2018
May 2018
April 2018
March 2018
February 2018
January 2018
December 2017
November 2017
October 2017
September 2017
August 2017
July 2017
June 2017
May 2017
April 2017
March 2017
February 2017
January 2017
December 2016
November 2016
October 2016
September 2016
August 2016
July 2016
June 2016
May 2016
April 2016
March 2016
February 2016
January 2016
December 2015
November 2015
October 2015
September 2015
August 2015
July 2015
June 2015
May 2015
April 2015
March 2015
February 2015
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
July 2014
June 2014
May 2014
April 2014
March 2014
February 2014
January 2014
December 2013
November 2013
October 2013
September 2013
August 2013
July 2013
June 2013
May 2013
April 2013
March 2013
February 2013
January 2013
December 2012
November 2012
October 2012
September 2012
August 2012
July 2012
June 2012
May 2012
April 2012
March 2012
February 2012
January 2012
December 2011
November 2011
October 2011
September 2011
August 2011
July 2011
June 2011
May 2011
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010
September 2010
August 2010
July 2010
June 2010
May 2010
April 2010
March 2010
February 2010
January 2010
December 2009
November 2009
October 2009
September 2009
August 2009
July 2009
June 2009
May 2009
April 2009
March 2009
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
August 2007
July 2007
June 2007
May 2007
April 2007
March 2007
February 2007
January 2007
December 2006
November 2006
October 2006
September 2006
August 2006
July 2006
June 2006
May 2006
April 2006
March 2006
February 2006
January 2006
December 2005
April 2005
March 2005
February 2005
January 2005
December 2004
November 2004
October 2004

Blog*Spot Archives
November 2005
October 2005
September 2005
August 2005
July 2005
June 2005
May 2005


RSS Feed 2.0
Comments RSS 2.0

Hosted by MCS SUBSCRIBE to Capitol Fax Advertise Here Mobile Version Contact Rich Miller