* The spot is 49 seconds, which is too long and too short to be a standard :30 or :60 TV ad. And it hasn’t yet shown up on Facebook. There are plenty of other platforms, however, so let’s take a look at it since our late friend Paul Green makes an appearance and the Tribune covered the ad…
Rauner’s out with a new ad that tries to tie Pritzker and powerful House Speaker Michael Madigan together as pushing for a tax increase.
The ad shows both men with the words: “Pritzker-Madigan. Higher taxes. More corruption. Want to raise your taxes.” It then plays various TV news coverage of Madigan as well as Pritzker, who is pushing for a graduated income tax that would levy higher tax rates as income rises.
Pritkzer, however, has refused to say what those tax rates should be—something that has given Rauner an opening to attack a change in the income tax as higher taxes on everyone. Even to impose a graduated income tax rate would require years, including a voter-endorsed change in the state constitution.
The end of the Rauner ad plays a clip of Pritzker at a campaign event saying, “You can hear what a theme for this campaign is going to be, right?”
* The RGA was pleased as punch with the Trib’s coverage…
Chicago Tribune: J.B. Pritzker Still Won’t Say What His Tax Hike Rate Would Be
Despite criticism from editorial boards across Illinois over his refusal to detail the specifics of his “immediate increase” tax hike plan, J.B. Pritzker still won’t say how high he would raise taxes if elected.
The Chicago Tribune is again calling out the Illinois Democrat gubernatorial candidate, writing that “Pritkzer, however, has refused to say what those tax rates should be—something that has given Rauner an opening to attack a change in the income tax as higher taxes on everyone.”
As the heir to the Hyatt hotel fortune and an expert at using insider schemes to avoid paying his fair share in taxes, Pritzker simply does not appreciate what his tax hike would do to struggling families.
Hardworking Illinois families already having a difficult time paying their tax bills should be deeply concerned about Pritzker’s lack of honesty and candor about his tax increase proposals.
* And so was Team Rauner…
ICYMI: Morning Spin Covers Latest Rauner Campaign Ad
This morning, the Chicago Tribune’s Morning Spin covered the Rauner campaign’s latest ad, “Raise Taxes For Everybody.” The ad features a clip of Mike Madigan saying that taxes can go in “whatever direction you want to go” followed by news coverage of Pritzker’s plan to hike taxes on Illinois families.
JB should run an ad explaining that Rauner’s spending has exceeded the state revenues these past 4 years and when he’s Governor he will begin paying off the Rauner debt. They can even put Rauner’s name on the referendum because after all he made the tax increase necessary with his excessive spending.