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Caption contest!

Tuesday, Feb 28, 2023 - Posted by Rich Miller

* Smith and Wesson Facebook post


GEMTECH® innovation, Smith & Wesson® manufacturing.
Perce|eption Brand creates apparel + goods for the tactical athlete. https://perceeptionbrand.com/

Posted by Smith & Wesson Inc. on Monday, February 27, 2023

       

90 Comments
  1. - H-W - Tuesday, Feb 28, 23 @ 8:51 am:

    Because you can never trust a deer to fight fair.


  2. - Oswego Willy - Tuesday, Feb 28, 23 @ 8:54 am:

    “Maybe we should rethink the whole “PB” branding?”

    “No. Remember who are ads are for”

    “Maybe a lil more subtle?”

    “How do you make this picture more subtle? Know our audience”

    “Ok, post it”


  3. - Friendly Bob Adams - Tuesday, Feb 28, 23 @ 8:55 am:

    “tactical athlete”???


  4. - Dance Band on the Titanic - Tuesday, Feb 28, 23 @ 8:55 am:

    Boy, I bet their social media dude is
    proud of himself.


  5. - Oswego Willy - Tuesday, Feb 28, 23 @ 8:56 am:

    “… we send our thoughts and prayers…”


  6. - Red Ketcher - Tuesday, Feb 28, 23 @ 8:56 am:

    ” Wrong Tatoos ” call Devore


  7. - Oswego Willy - Tuesday, Feb 28, 23 @ 8:57 am:

    “It’s about mental health”


  8. - Skokie Man - Tuesday, Feb 28, 23 @ 8:58 am:

    We are not marketing directly to the Proud Boys… honest!

    https://en.wikipedia.org/wiki/File:Proud_Boys_PB_and_Wreath_Logo.jpg


  9. - twowaystreet - Tuesday, Feb 28, 23 @ 8:59 am:

    Spend over $250 and receive a discount for freedom and liberty forearm tattoos


  10. - Ron Burgundy - Tuesday, Feb 28, 23 @ 9:00 am:

    “How dare you confuse us with the Proud Boys? Just because we market a shirt with their initials and colors to assault weapon fetishists doesn’t mean we intentionally did it to make money.”


  11. - 47th Ward - Tuesday, Feb 28, 23 @ 9:02 am:

    Codpiece sold separately.


  12. - twowaystreet - Tuesday, Feb 28, 23 @ 9:03 am:

    Don’t forget to grab a pair of our punisher-themed underwear to complete the look.


  13. - MisterJayEm - Tuesday, Feb 28, 23 @ 9:03 am:

    “Stand back and stand by.”

    – MrJM


  14. - Blue Dog - Tuesday, Feb 28, 23 @ 9:04 am:

    Protecting the streets of Chicago.


  15. - Blue Dog - Tuesday, Feb 28, 23 @ 9:06 am:

    Discounts available for business owners along Michigan Ave.


  16. - Grandson of Man - Tuesday, Feb 28, 23 @ 9:09 am:

    We call this our “Who’s scared of CRT?” line.


  17. - twowaystreet - Tuesday, Feb 28, 23 @ 9:13 am:

    Books can run, but they can’t hide


  18. - out of town stupid - Tuesday, Feb 28, 23 @ 9:15 am:

    Weapons and related gear: $1,500
    Tattoos: $3,000
    Stupid T-shirt: $35
    Knowing that NYT/CNN will faithfully transcribe your claims of economic anxiety: Priceless


  19. - NIref - Tuesday, Feb 28, 23 @ 9:21 am:

    When you need to shoot up a school, look your best.


  20. - Glengarry - Tuesday, Feb 28, 23 @ 9:22 am:

    “They took our jobs!”


  21. - Oswego Willy - Tuesday, Feb 28, 23 @ 9:22 am:

    “I *am* proud of this picture, use it in the ad, just crop my face out…”


  22. - DEE - Tuesday, Feb 28, 23 @ 9:22 am:

    “Be a part of the ‘Well Regulated’ militia”–/wink


  23. - Ronald King - Tuesday, Feb 28, 23 @ 9:26 am:

    Sad that such a large part of the 2nd amendment crowd (that I am a part of) ha such little respect for decency


  24. - Baloneymous - Tuesday, Feb 28, 23 @ 9:27 am:

    Next time we storm the Capitol, Smith & Wesson has our backs.


  25. - Osborne Smith III - Tuesday, Feb 28, 23 @ 9:28 am:

    “Tactical athlete”? Is that what they’re called these days?


  26. - Keyrock - Tuesday, Feb 28, 23 @ 9:30 am:

    For the tactical athlete - use it at your Walmart, your mosh pit, even your state capitol.


  27. - DHS Drone - Tuesday, Feb 28, 23 @ 9:31 am:

    “Proudly protecting whiteness since 1852″


  28. - PublicServant - Tuesday, Feb 28, 23 @ 9:31 am:

    Boy proud to carry common use gun


  29. - Todd - Tuesday, Feb 28, 23 @ 9:35 am:

    You would have thought with all the things going on, with all money they spend on marketing they could have come up with a brand name that didn’t use PB as their initials. . .


  30. - Gravitas - Tuesday, Feb 28, 23 @ 9:35 am:

    Order now! Just in time for IGOLD 2023.


  31. - Amalia - Tuesday, Feb 28, 23 @ 9:40 am:

    Tactical athlete, making the puny feel powerful.


  32. - Oswego Willy - Tuesday, Feb 28, 23 @ 9:41 am:

    ===You would have thought===

    That’s the thing - Todd -. It’s mind blowing.

    The self own here, is it fair to think it’s accidental, or more (or less) fair that it seems too coincidental?

    This is where there’s no helping the GOP or these entities as this is a marketing strategy. You can’t message subtle mistakes or overt misunderstandings.

    Be well.

    “Caption?”

    “I’ll let you show my face if I can wear a mask or bandana… wait, no, that is me compromising”


  33. - Ron Burgundy - Tuesday, Feb 28, 23 @ 9:46 am:

    This apparel company’s website portrays itself as a humble small business, but one that hasn’t been around long and unlike most small businesses doesn’t seem eager to ID its owners. Wonder why that might be?


  34. - Norseman - Tuesday, Feb 28, 23 @ 9:48 am:

    Clothes for the best dressed mass murderer.


  35. - Barnaby Wilde - Tuesday, Feb 28, 23 @ 9:52 am:

    For a limited time, a free sock with every purchase.


  36. - Grandson of Man - Tuesday, Feb 28, 23 @ 9:56 am:

    The pants are from mom’s basement, picked up out of a dirty clothes pile on the floor. We call them “chud cargo” inspired by Charlottesville. You will not replace this look.


  37. - JSP - Tuesday, Feb 28, 23 @ 9:57 am:

    Thigh and shoulder hug pressures adjustable to your level of neediness. #PreventiveBondingWear.


  38. - Excitable Boy - Tuesday, Feb 28, 23 @ 9:58 am:

    They need that model to put on 150 lbs or so if they want the average proud boy to relate.


  39. - City Guy - Tuesday, Feb 28, 23 @ 10:02 am:

    Trying again…

    The husband of Rep. Mary Miller said he just bought one because he likes the design.


  40. - Amalia - Tuesday, Feb 28, 23 @ 10:04 am:

    Tactical Athlete, make yourself big.


  41. - Anyone Remember - Tuesday, Feb 28, 23 @ 10:09 am:

    “Paging Dr. Freud, paging Dr. Freud!”


  42. - Retired School Board Member - Tuesday, Feb 28, 23 @ 10:13 am:

    Next level compensating…


  43. - Todd - Tuesday, Feb 28, 23 @ 10:18 am:

    OW yea I get it I have to think they are just to close to the item to see the 30,000 foot view.

    As for caption, tactical peacock


  44. - King Louis XVI - Tuesday, Feb 28, 23 @ 10:21 am:

    Also sold in XXXXXL.


  45. - High Socks - Tuesday, Feb 28, 23 @ 10:27 am:

    I assume they have XXL options for a lot of these “tactical athletes”


  46. - Streator Curmudgeon - Tuesday, Feb 28, 23 @ 10:33 am:

    Tactical athlete: Man with trigger-finger envy.


  47. - Streator Curmudgeon - Tuesday, Feb 28, 23 @ 10:40 am:

    “Chipmunks don’t stand a chance.”


  48. - walker - Tuesday, Feb 28, 23 @ 10:40 am:

    “Not volunteering for Ukraine”


  49. - Streator Curmudgeon - Tuesday, Feb 28, 23 @ 10:42 am:

    “Now we’ll see if the Libs laugh at my tattoos.”


  50. - Streator Curmudgeon - Tuesday, Feb 28, 23 @ 10:45 am:

    “Proud creator of mourning families since 1852.”


  51. - Streator Curmudgeon - Tuesday, Feb 28, 23 @ 10:46 am:

    “Static cling spray sold separately.”


  52. - Vote Quimby - Tuesday, Feb 28, 23 @ 10:51 am:

    “We don’t need no stinkin’ stereotypes”


  53. - Huh? - Tuesday, Feb 28, 23 @ 10:52 am:

    Over compensating for some shortcomings.

    These tats are going to look like mud in 50 years.

    Got money to burn, blowin’ $20 with each 30 round mag.


  54. - Huh? - Tuesday, Feb 28, 23 @ 10:56 am:

    Elmer Fudd - “I have something to surprise you today: I am going to demonstrate the appropriate process for hunting, blasting, as well as twacking down a real and live rabbit! Now, do not make any sound at all.”


  55. - Streator Curmudgeon - Tuesday, Feb 28, 23 @ 11:01 am:

    “Order now and get a free tactical athlete binky.”


  56. - Huh? - Tuesday, Feb 28, 23 @ 11:06 am:

    ===You would have thought===

    The group think thought this was a good marketing strategy.

    What could go wrong? /s


  57. - Annonin' - Tuesday, Feb 28, 23 @ 11:08 am:

    Hey is that an extra clip in the pants or are just lovin’ fondling the guns? (BTW in arm ink seems like pull ons


  58. - Leap Day William - Tuesday, Feb 28, 23 @ 11:17 am:

    “The official apparel of Meal Team Six and white nationalists everywhere!”


  59. - Leap Day William - Tuesday, Feb 28, 23 @ 11:18 am:

    Gee I wonder why the comments on that post are all hidden by the page owner?


  60. - Rabid - Tuesday, Feb 28, 23 @ 11:19 am:

    Hunt’em down like a rabbit


  61. - Rabid - Tuesday, Feb 28, 23 @ 11:22 am:

    Free tickets to Ukraine


  62. - Rabid - Tuesday, Feb 28, 23 @ 11:34 am:

    Caddyshack three ” going underground “


  63. - Steve Rogers - Tuesday, Feb 28, 23 @ 11:38 am:

    Those tattoos look fake, like tat sleeves.


  64. - Huh? - Tuesday, Feb 28, 23 @ 11:39 am:

    The holster comes with a built-in strap to ease my groin pull that I hurt runnin’ the tactical course.


  65. - Chicago Guy - Tuesday, Feb 28, 23 @ 11:49 am:

    “Ok Liberals…take a shot”


  66. - Grandson of Man - Tuesday, Feb 28, 23 @ 11:56 am:

    *tiki torches sold separately


  67. - Mjolnir - Tuesday, Feb 28, 23 @ 11:58 am:

    I made the mistake of clicking the link to see the full line of apparel… Definitely a different type of “hunting gear”


  68. - thisjustinagain - Tuesday, Feb 28, 23 @ 12:05 pm:

    “Law-abiding citizen exercises 2nd Amendment rights to keep and bear arms. Felons beware.”


  69. - Anon 12:11 - Tuesday, Feb 28, 23 @ 12:11 pm:

    “Proud sponsors of neighborhood parades and festivals nationwide”


  70. - Oswego Willy - Tuesday, Feb 28, 23 @ 12:13 pm:

    “…exercises 2nd Amendment rights to keep and bear arms. School children, parade goers, church attendees, workplaces… beware.”


  71. - JS Mill - Tuesday, Feb 28, 23 @ 12:17 pm:

    “If you still like to play dress up and you are rocking that small “d” energy, then we have a brand for you”

    “Don’t let the haters tell you that 35 is too old to play army man. I mean, what else are you going to do when you live in mom’s basement?”

    “Your local incel’s favorite look”

    “Look strong, LOOK tough, in our new flanel-lined tough guy pants. Makes you look tough but soft inside just like you”

    =“Law-abiding citizen exercises 2nd Amendment rights to keep and bear arms. Felons beware.”=

    “Yeah, they are shaking in their boots”


  72. - zatoichi - Tuesday, Feb 28, 23 @ 12:17 pm:

    Why?

    Little too much Stefon?


  73. - low level - Tuesday, Feb 28, 23 @ 12:22 pm:

    Todd’s wet dream


  74. - Quizzical - Tuesday, Feb 28, 23 @ 12:25 pm:

    Coming soon, Tactical Athletileisure, a looser fit for people who are more comfortable sitting on their porch when they shoot at their neighbors.


  75. - Jocko - Tuesday, Feb 28, 23 @ 12:41 pm:

    “Mom! Did you wash my tactical chinos?”


  76. - Rabid - Tuesday, Feb 28, 23 @ 12:44 pm:

    Meet my little friend


  77. - Stormsw7706 - Tuesday, Feb 28, 23 @ 12:45 pm:

    So scared. So very scared. Need to be armed to the teeth to get gas and impress the ladies. Me thinks try try to hard


  78. - Rabid - Tuesday, Feb 28, 23 @ 12:45 pm:

    beyond paintball


  79. - Huh? - Tuesday, Feb 28, 23 @ 12:53 pm:

    Our loose tee shirts are soft, absorbent, and smooth, designed to prevent chafing of your sensitive skin. As an added benefit, they are rated as SPF 50 for those long days on the tactical range.


  80. - Columbo - Tuesday, Feb 28, 23 @ 1:14 pm:

    Sandy: Carl I want you to kill all the gophers on the golf course

    Carl Spackler: Correct me if I’m wrong Sandy, but if I kill all the golfers they’ll lock me up and throw away the key.


  81. - Dotnonymous - Tuesday, Feb 28, 23 @ 1:23 pm:

    I fear that strap could go way wrong…ouch!


  82. - Dotnonymous - Tuesday, Feb 28, 23 @ 1:29 pm:

    *Viagra sold separately…


  83. - JS Mill - Tuesday, Feb 28, 23 @ 1:54 pm:

    “PB, we want to look tuff so badly you can taste it”


  84. - lola - Tuesday, Feb 28, 23 @ 3:13 pm:

    P****e extender


  85. - Concerned Citizen - Tuesday, Feb 28, 23 @ 3:56 pm:

    When I saw this photo, I knew there would be some triggered responses (pun intended haha). Not sure what is so scary about the Constitution….


  86. - Honeybear - Tuesday, Feb 28, 23 @ 6:52 pm:

    “Okay, I’m ready for the Farmers Market.”


  87. - Ron Burgundy - Tuesday, Feb 28, 23 @ 6:57 pm:

    -Not sure what is so scary about the Constitution-

    The Constitution isn’t scary. It’s the amateurs interpreting it however they want to put their rights above others, rather than equal to them.


  88. - Matt Z - Wednesday, Mar 1, 23 @ 1:42 am:

    I would pay $$ to see any of these commenters handle a firearm. Wouldn’t be nearby of course.

    This whole post is the first I’ve felt second hand embarrassment.


  89. - Huh? - Wednesday, Mar 1, 23 @ 5:09 am:

    “I would pay $$”

    When and where? Bring guns and ammo.

    Been shooting for over 55 years.


  90. - Oswego Willy - Wednesday, Mar 1, 23 @ 5:57 am:

    ===pay===

    Apple Pay, Venmo… lemme know.

    Don’t be blind to the tone deaf picture with that shirt and initials, and missing the point of what this marketing is, and is it accidental, purposeful, or “what”?


Sorry, comments for this post are now closed.


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