Titled “Tough,” the 30-second spot will begin airing Monday as part of a large, nearly $750,000 ad buy of broadcast Chicago TV stations.
Showing images of Emanuel talking and greeting people around the city as part of his five-week ramp-up to the mayoral run he formally announced Saturday, Emanuel narrates, saying Chicago is “at a crossroads” and needs a mayor to make difficult but necessary decisions.
* Axelrod on whether Obama will campaign for Rahm Emanuel for mayor: “Well, the president has made clear what his view of Rahm is. He said he was an excellent chief-of-staff, thought he would be an excellent mayor. Whether he involves himself actively in this campaign is a matter that we haven’t yet decided. But I think his view of Rahm is very clear.”